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hace 1 semana
At SoftwareONE, success is not defined by individual achievements, but by the collective impact we have on our customers, business, and employees. We strive to create an energized, agile, and results-driven environment where leaders motivate and inspire their teams. Our company culture emphasizes humility, discipline, and speed, allowing us to navigate a global economy with ease.
We are a leading global provider of end-to-end software and cloud technology solutions, headquartered in Switzerland. Our 8,700 employees support approximately 65,000 customers in their digital transformation journey.
This opportunity involves joining our team as a Marketing Leader Colombia, working closely with local and regional marketing teams, as well as sales, services, and alliance areas. The successful candidate will be responsible for developing and executing strategic marketing plans that drive business growth in Colombia.
- Serve as the liaison between the Colombian business and the Global Marketing team, ensuring strategy alignment and knowledge transfer.
- Develop and implement marketing strategies in collaboration with sales and service leaders to drive growth and demand generation.
- Adapt and execute global marketing campaigns based on the needs of the Colombian market, including brand initiatives, customer acquisition, and retention.
- Build and strengthen SoftwareONE's presence in Colombia through digital channels, social media, events, and traditional media.
- Manage and optimize collaboration with strategic partners such as Microsoft and AWS, maximizing marketing funds and generating new business opportunities.
- Coordinate and execute marketing events and presence in commercial initiatives in key cities such as Bogotá, Medellín, and Cali.
- Support the development of local content, case studies, and communication materials to strengthen SoftwareONE's market proposition.
- Ensure the measurement of marketing initiatives' impact through data analysis and performance reports.
- Work with the global and regional marketing teams to define best practices and improve initiative efficiency.
