Digital Marketing Lead

hace 3 días

Bogotá, Bogotá D.E., Colombia Project Growth A tiempo completo

**Job Description:**

We are seeking a highly skilled Digital Marketing Lead to join our team at Project Growth. This role requires a strategic thinker with exceptional content creation and community engagement skills.

**Key Responsibilities:

  • Develop and execute a dynamic digital marketing strategy aligned with brand objectives for Meta and LinkedIn platforms.
  • Create high-quality, on-brand graphics, videos, podcasts, and reels using Canva, including editing 1-2 podcasts per month.
  • Schedule and manage consistent social media posts, ensuring active engagement with the audience.
  • Respond to inquiries and nurture warm leads through meaningful conversations with the online community.
  • Promote events and grow the mailing list by driving newsletter signups and social media visibility.
  • Identify leads, trends, and opportunities for better audience targeting and outreach.

**What We're Looking For:

  • Experience: 2+ years of digital marketing experience across Meta and LinkedIn, with a focus on both strategy and execution.
  • Content Creation Skills: Proficiency in Canva for creating and editing videos, podcasts, reels, and graphics.
  • Industry Knowledge: Experience in the outdoors industry, leadership, or coaching is a plus.
  • Event Promotion: Demonstrated experience in promoting events via social media and newsletters.
  • Market Research: Ability to conduct research to identify new leads and engagement opportunities.
  • Communication: Excellent verbal and written communication skills in English.

**Salary:** $80,000 - $110,000 per year (dependent on experience)

**Benefits:** Flexible work environment, professional development opportunities, and a collaborative team culture.

**Location:** Fully remote (work from home), 9 AM - 5 PM PST

**Application Process:** If you're a strategic and creative Digital Marketing Lead passionate about leadership, the outdoors, and community engagement, we invite you to apply.

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