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Digital Marketing Strategist

hace 2 meses

Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

Job Overview

At Publicis Global Delivery, we are seeking a highly skilled Digital Marketing Analyst to lead our digital campaigns for assigned advertisers. As a key member of our team, you will be responsible for implementing, optimizing, and reporting on paid media advertisements to achieve campaign KPIs and performance goals.

Key Responsibilities

  • Develop and execute digital marketing strategies to drive campaign success
  • Implement and monitor digital marketing campaigns across multiple platforms, including DV360, MediaMath, The Trade Desk, Google Ads, and Meta Ads
  • Collaborate with cross-functional teams to ensure campaign alignment with business objectives
  • Analyze campaign performance data to inform optimization strategies
  • Stay up-to-date with industry trends and best practices in digital marketing

Requirements

  • 1-3 years of experience in digital marketing, campaign management, or digital media operations
  • Strong understanding of digital marketing platforms and technologies
  • Excellent analytical and problem-solving skills
  • Effective communication and collaboration skills
  • English language proficiency (B2+ or higher)