Product Portfolio Manager

hace 1 mes


Bogotá, Bogotá D.E., Colombia Lenovo A tiempo completo
Job Summary

This is a 4P function/role responsible for market study and analysis to create a profitable product portfolio. The Product Sr. Specialist creates and maintains a portfolio with a good mix of products, providing product planning to increase sales growth and expand market share. This role evaluates and adjusts strategies to respond to changing and/or competitive markets. The Product Sr. Specialist must identify and maintain strong relationships with product partners, third-party vendors, etc.

Main Responsibilities:

Product:
  • Defines the right mix of products for the target market
  • Optimizes the P&L, ensuring an adequate product mix in revenue and profit
  • Readiness of the product by Q; PNs, demand, training, and support for the sales team
  • Analysis of competition in the market place
  • Weekly sales out tracking
  • Supports the relationship with reseller and wholesaler
  • Reseller understanding and market intelligence
  • Definition of the correct customer to have a product based on the analysis done

Promotion:
  • Multidisciplinary work with Marketing to determine the best promotion plans
  • Regular meetings with our Alliance (Intel, Microsoft, AMD) to activate joint actions
  • Identify price actions of the competition in time to suggest price drops proactively according to the market
  • Correct and intelligent management of resources (GTN, Funding, rebates, etc.)

Price:
  • Analysis of market prices and definition of strategies for deals
  • Analysis and definition of pricing strategy to meet internal targets of PFVs, getting the best balance against competition
  • Analysis and launch of pricing and tactical incentives to improve product turnover

Requirements:
  • Able to travel once a month to the Central American and Caribbean region
  • Knowledge/Understanding of Central America's retail segment is a plus

Additional Locations:
  • Colombia - Cundinamarca - BOGOTA DC


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