Salesforce Data Cloud Expert
hace 3 días
Company Overview
Dentsu Aegis Network Ltd. is a leading global media and digital marketing communications company that helps clients navigate today's complex consumer landscape to reach their customers with greater ease, speed and precision.
Salary
The anticipated salary range for this position is $144,250 - $192,250 per year, based on relevant experience, knowledge, skills and other factors permitted by law.
Job Description
We are seeking an experienced Salesforce Data Cloud Architect to lead the implementation of our customer data platform (CDP) and design, develop, and optimize data models and use cases. The ideal candidate will work closely with cross-functional teams to bring dynamic content and tailored experiences to our customers.
Key Responsibilities
- Lead the end-to-end implementation of Salesforce Data Cloud (CDP), including data acquisition, integration, quality assurance, and utilization.
- Configure and implement data-driven segmentation strategies, ensuring accurate audience targeting and content delivery.
- Design, document, and implement data models, data pipelines, and transformations to support data ingestion, integration, and enrichment within Salesforce Data Cloud.
- Collaborate with IT teams to ensure seamless data integration, troubleshoot technical issues, and optimize system performance for data initiatives.
- Integrate data from various sources, including CRM systems, databases, and third-party platforms, to support marketing and personalization efforts.
- Provide training and support to development teams on utilizing Salesforce Data Cloud features and capabilities.
Required Skills and Qualifications
- Proven experience (2+ years) with a strong focus on Salesforce Data Cloud and/or custom database solutions.
- Salesforce Data Cloud Accredited Professional certification strongly preferred.
- Strong understanding of marketing automation, data segmentation, and personalized customer journeys, decisioning, and Next Best Action.
- Experience working with Data Actions and Flow integrations, data integration, and API utilization.
- Expertise in data modeling, ETL processes, data integration tools, and SQL.
- Experience with customer data platforms (CDPs) and data management practices, including data governance and compliance.
- Familiarity with cloud technologies (e.g., AWS, Azure, GCP) and data modeling/scoring technologies.
- Bachelor's degree in Computer Science, Information Technology, Marketing, or equivalent work experience.
Benefits
We offer a comprehensive benefits package, including medical, dental, vision, 401(k) matching, paid time off, and opportunities for professional growth and development.
Others
We are committed to providing equal employment opportunities to all applicants and employees. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please let us know. We are here to support you.
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