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Field Marketing Analyst

hace 2 meses

Bogotá, Bogotá D.E., Colombia PepsiCo A tiempo completo
Overview

PepsiCo is a leading food and beverage company with a rich history of innovation and growth. As a Field Marketing Analyst, you will play a critical role in driving business results and delivering exceptional customer experiences.

Responsibilities

The Opportunity

This role will lead the development and execution of brand strategies for Choclitos and Tostitos, leveraging local expertise to drive market share growth and profitability. You will work closely with cross-functional teams to develop and execute 360-degree commercial activations, leveraging data-driven insights to inform business decisions.

Your Impact

  • Lead the development and execution of brand strategies for Choclitos and Tostitos, driving market share growth and profitability.
  • Collaborate with cross-functional teams to develop and execute 360-degree commercial activations, leveraging data-driven insights to inform business decisions.
  • Provide expert guidance on market trends, consumer behavior, and competitor activity to inform business strategies.
Qualifications

Who Are We Looking For?

  • Strong analytical skills, with the ability to interpret complex data and drive business insights.
  • Proven experience in the consumer goods industry, with a deep understanding of market trends, consumer behavior, and competitor activity.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Fluent in English and Spanish, with the ability to communicate effectively with stakeholders at all levels.

PepsiCo is an equal opportunity employer and values diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a workforce and innovation for the organization.