Digital Aviation Marketing Strategist
hace 3 semanas
**Job Overview**
Bruntwork is seeking a skilled Digital Aviation Marketing Strategist to join our team. As a key player in the aviation industry, you will be responsible for elevating our online presence and lead generation efforts.
**About the Role**
In this exciting role, you will develop and execute a comprehensive digital marketing strategy to boost engagement and generate qualified leads for our professional pilot training programs. You will create, edit, and publish engaging content across YouTube, Facebook, Instagram, and other relevant platforms, manage and grow email marketing campaigns, and optimize conversion rates from social media followers to qualified leads.
**Responsibilities:**
- Develop and execute a comprehensive digital marketing strategy to boost engagement and generate qualified leads
- Create, edit, and publish engaging content across YouTube, Facebook, Instagram, and other relevant platforms
- Manage and grow email marketing campaigns, focusing on list building and engagement strategies
- Optimize conversion rates from social media followers to qualified leads for flight training programs
- Track and analyze social media metrics, adapting strategies for maximum effectiveness
- Collaborate with the Bruntwork team to ensure content accurately represents our training programs and company culture
**Requirements:**
- Proven track record in social media management and digital marketing, ideally in education or professional training sectors
- Strong grasp of social media platforms and their best practices
- Excellent content creation skills, including video editing and graphic design
- Experience with email marketing and list management
- Analytical mindset with the ability to interpret data and adjust strategies accordingly
- Outstanding written and verbal communication skills
- Self-starter capable of managing multiple projects independently
- Passion for aviation or willingness to immerse yourself in the industry
- Ability to think creatively about marketing high-value professional education programs
- Strong computer skills, including AI use, video editing, graphic design, and familiarity with WordPress
- Familiarity with AI tools such as Descript to streamline content preparation and publishing
**Benefits:**
- HMO Coverage for eligible locations
- Permanent work-from-home arrangement
- Immediate hiring
- Steady freelance job
**Salary:** $60,000 - $80,000 per year (dependent on experience)
The salary range has been estimated based on industry standards and the level of experience required for the role. The actual salary will depend on the candidate's qualifications and background.
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