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Marketing Manager, Sports Medicine

hace 2 meses

Bogotá, Bogotá D.E., Colombia Stryker Colombia S.A.S. A tiempo completo
About the Role

We are seeking a highly skilled Marketing Manager, Sports Medicine to join our team at Stryker Colombia S.A.S. This is an exciting opportunity to lead strategic growth, drive performance, and innovate in the Sports Medicine market.

Key Responsibilities
  1. Strategic Leadership: Develop and execute comprehensive marketing strategies to drive business growth and improve market positioning for our Sports Medicine product portfolio.
  2. Team Management: Coach and mentor a high-performing marketing team to ensure they have the skills and knowledge needed to succeed in their roles.
  3. Customer Insights: Lead customer insights initiatives to understand customer needs and preferences, and develop customer-centric approaches to drive product and service innovation.
  4. Marketing Planning: Develop and execute strategic marketing plans to drive business growth and improve market positioning for our Sports Medicine product portfolio.
  5. Budget Management: Manage budgets and financial strategies to ensure alignment with business goals and objectives.
  6. Product Segmentation: Develop and execute product segmentation, targeting, and positioning strategies to maximize brand equity in the sector.
  7. Cross-Functional Collaboration: Collaborate closely with cross-functional teams to ensure seamless execution of strategies and product launches.
  8. Performance Metrics: Establish and track key performance metrics to measure the effectiveness of marketing efforts and drive continuous improvement.
Requirements
  1. Education: Bachelor's degree in a relevant field.
  2. Experience: 2+ years of experience managing teams and 6+ years of experience in Medical Devices companies.
  3. Skills: Advanced level of English, ability to work independently with minimal supervision, and experience with orthopedic products.