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We are seeking an experienced Digital Campaign Manager to join our marketing team at Recooty. In this role, you will conceptualize, develop, and execute digital marketing campaigns across various channels, including digital, social media, email, and content marketing. Your primary objective will be to generate continuous lead generation digital campaigns and build customer journeys from leads to acquisition.
Main Responsibilities:
- Deploy lead generation digital campaigns and build customer journey from leads to acquisition.
- Conceptualize, develop, and execute digital marketing campaigns across various channels.
- Generate and share reports on campaign performance, optimizing strategies for enhanced performance.
- Monitor and manage lead progression through the sales funnel.
- Coordinate with respective teams to gather audience lists.
- Use data-driven insights to assess campaign performance, identify areas of improvement, and make data-backed recommendations.