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Senior Talent Acquisition Specialist

hace 1 mes

Bogota, Colombia Emapta A tiempo completo

**Job Information**:
Work Arrangement

**Hybrid***

City

**Bogota or Medellin***

State/Province

**Distrito Capital de Bogotá***

Country

**Colombia***

**Unleash Your Potential in Performance Marketing Join a Global Career from the Comfort of Your Home.**

Embark on a journey with a dynamic performance marketing powerhouse. As a Web Analytics Implementation Specialist, dive into a world of growth, collaboration, and excellence. Experience the perks of a global career without leaving the country, shaping your future with every click.

**Journey into Excellence: About The Role**

Be part of our client's team as a Web Analytics Implementation Specialist, contributing to the success of Conversion Rate Optimization & Landing Page Optimization efforts.
- Employment Type:_ Indefinite term type contract- Shift:_ Monday to Friday, 9:00 am to 6:00 pm EST- Work Setup:_ Permanent WFH

**Unleash Your Expertise: Responsibilities**
- Manage and implement client-side tracking to ensure accurate and comprehensive tracking of CRO and Growth performance, enabling reporting and insights.
- Set up and test events and conversions for Google Analytics.
- Solve tracking issues ranging from common to complex, including double counting, sessions/events not firing, and data not matching other analytics tools.
- Clean up Google Tag Manager accounts to make tracking implementation easier to follow and maintain.
- Set up Google Tag Manager accounts as needed from scratch.
- Develop tagging and tracking best practices for clients to ensure high-quality insights can be leveraged across all client campaigns.
- Perform audits of existing and prospective clients' tracking, tagging, and analytics across their web analytics, Paid Social, and Paid Search accounts to assess complexity/risk and identify opportunities.
- Demonstrate the ability to clearly communicate and collaborate with the CRO team, front-end engineering team, and client teams to define the ideal solution based on client goals.
- Provide ongoing support to client campaigns by continuously monitoring tracking status and troubleshooting any errors/breaks as they occur in a timely fashion.
- Stay ahead of the curve in digital marketing, CRO, and tracking strategies/technology, actively working with team leaders to identify areas to implement emerging best practices.

**Fuel Your Career: Qualifications Needed**
- Expert in A/B testing tools (ideally VWO and/or AB Tasty).
- Proficient with Google Analytics and Google Tag Manager.
- Experienced in both lead generation and e-commerce web analytics.
- With background in a digital marketing role, including managing web analytics (Agency experience is a bonus).
- Effective at handling multiple projects/tasks and prioritizing while clearly communicating timelines and blockers.
- Experienced Web Analytics Implementation Specialist supporting Conversion Rate Optimization & Landing Page Optimization efforts for lead generation and e-commerce clients' A/B testing programs.
- Supportive and process-oriented, demonstrating diligence with a strong attention to detail to ensure the best possible tracking solutions.
- With expert-level proficiency in analytics and A/B testing tool implementation and troubleshooting.
- Able to communicate effectively with clients and their development teams, collaborating to resolve issues with strong time management skills to ensure well-communicated and met timelines.

**Perks Beyond Measure: Benefits**
- 5 Days work week
- Prepaid medicine
- Work-Items (laptop, mouse, and headset)
- Indefinite term type contract
- 5 extra days of vacation leave (20 in total) that could be monetized.
- Direct exposure to clients
- Career growth opportunities
- Diverse and supportive work environment
- Prime Office Locations - Bogotá and Medellin
- Upskilling: Emapta Academy

**Enter BMG360's World: About the Client**

Our client, Barrington Media Group (BMG360), stands as a pioneering, private equity-backed, tech-enabled full-service performance marketing company. Specializing in direct-response advertising across TV, audio, digital, programmatic, and direct mail, they've solidified their position since 2003. Acquiring award-winning digital advertising agencies, our client provides fixed-cost leads, enabling businesses to grow swiftly with mínimal risk. Their data-driven systems, from creative development to analytics, ensure powerful and profitable results.

**Welcome to Emapta Colombia**

At Emapta, you're not just joining an industry-leading outsourcing provider; you're becoming part of a community that celebrates the rich cultural tapestry of Colombia. Our track record of success and diverse international clientele across various industries provide a solid foundation for your career. With over 700 global partners preferring to open remote jobs in the country, our vision is to help you and thousands more Colombians reach your full potential and dreams without the need to leave the country and work abroad.

Join forces