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Amazon PPC Expert
hace 3 semanas
**Responsibilities**:
- Develop and implement PPC strategies to drive traffic, increase sales, and improve conversion rates on Amazon.
- Conduct keyword research to identify relevant and high-performing keywords for PPC campaigns.
- Create and optimize PPC campaigns, including sponsored product ads, sponsored brand ads, and sponsored display ads.
- Monitor campaign performance and key metrics, such as ACoS (Advertising Cost of Sales), CTR (Click-Through Rate), and conversion rates.
- Analyze data and insights to identify trends, opportunities, and areas for optimization.
- Continuously test and iterate on PPC campaigns to improve performance and ROI.
- Provide regular reporting and analysis of campaign performance to clients and internal stakeholders.
- Stay up-to-date on industry trends, best practices, and algorithm changes to ensure campaigns are optimized for success.
**Qualifications**:
- Bachelor's degree in marketing, advertising, business, or a related field.
- Proven experience managing PPC campaigns on Amazon, with a strong track record of driving sales and improving ROI.
- In-depth knowledge of Amazon's advertising platform, including campaign setup, targeting options, and optimization techniques.
- Proficiency in keyword research tools and analytics platforms, such as Amazon Advertising Console, Google Analytics, and Excel.
- Strong analytical skills and the ability to interpret data to make informed decisions and recommendations.
- Excellent communication skills, with the ability to present findings and recommendations to clients and internal teams.
- Detail-oriented with a focus on accuracy and quality.
- Ability to work independently and collaboratively in a fast-paced environment.
- Amazon Advertising certification is a plus.
Tipo de puesto: Tiempo completo
Sueldo: A partir de $1.250 al mes
Experiência:
- 10 Years: 2 años (Deseable)
Idioma:
- English (Obligatorio)
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