Digital Marketing Specialist

hace 6 meses

Bogota, Colombia Kaplan A tiempo completo

Job Description

Kaplan Language Group (KLG) is a reliable and respected leader in the language travel industry, that provides high-quality, language-travel programs across the world. The group consists of some of the biggest names in educational language tourism: Alpadia Language Schools, ESL Languages, and Kaplan International Languages. With more than 130 combined years of experience and thousands of happy and satisfied alumni - KLG is a reliable and respected leader in the language travel industry.

KLG offers a wide range of language and cultural programs in more than 100 countries across the world, allowing students to embark on a unique, life-changing journey specifically tailored to them.

**Job Description**:
We are recruiting a Digital Content Editor to support our Digital Web Producer in the on-going optimization and maintenance of our websites. You will be part of the Digital Marketing Team, reporting to one of the Product Owners based in the London Head Office and working collaboratively with an international team with offices across Europe.

What the role will entail- Working very closely with our Web Producer to support their Website Content portfolio of work- Appropriate training to use our Website CMS (Content management system)- Grow to become one of our Website CMS Experts, especially onboarding new CMS users- Content maintenance of our 3 brand websites, including implementing provided translations in the different language sites- Page optimization for SEO- Asset and image management- Supporting the launch of new products, content journeys and website features-
- Updating the status of tasks in the Web Content Backlog Trello board- Being flexible to work in an Agile framework, to support projects which drive revenue and lead generation

**Qualifications**:
- Bachelor’s degree or above- English level B2- Demonstrated ability to handle multiple tasks- The skills to prioritize and meet deadlines- Energetic and self-motivated- High attention to detail- A team player- A global mindset- Customer focussed- Microsoft Office experience

Experience with the following are beneficial but not essential- Website analytics tools- Any website content management systems (CMS)- Project management tools, such as Trello-
Physical Requirements- Sitting- Standing- Walking- Climbing- Lifting up to 50+ pounds- Pulling- Pushing- Carrying- Grasping- Reaching- Bending- Visual Acuity - Color Determination- Speaking- Listening

Location

Bogotá, COL

Employee Type

Employee

Job Functional Area

Marketing

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