Legal Marketing Operations
hace 6 meses
he Marketing Operations Specialist will be responsible for overseeing the operational aspects of the law firm's marketing efforts. This role requires a detail-oriented individual with experience in managing marketing campaigns, analyzing metrics, and optimizing processes to drive results.
**Responsibilities**:
- Develop and implement marketing strategies and campaigns in collaboration with the marketing team.
- Monitor and analyze key marketing metrics, including website traffic, lead generation, and conversion rates.
- Utilize marketing automation tools to manage campaigns, track performance, and generate reports.
- Implement best practices for data management and segmentation to improve targeting and personalization.
- Collaborate with internal teams to ensure alignment between marketing initiatives and business objectives.
- Identify areas for optimization and implement solutions to improve efficiency and effectiveness.
- Provide regular reports and insights on marketing performance to stakeholders.
- Stay updated on industry trends and best practices in marketing operations and automation.
**Requirements**:
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in marketing operations, preferably in a law firm or professional services environment.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems.
- Excellent organizational and project management skills.
- Ability to work effectively both independently and collaboratively in a fast-paced environment.
- Strong communication and interpersonal skills.
- Knowledge of legal industry trends and terminology is a plus.
Tipo de puesto: Tiempo completo
Sueldo: $3.000.000 - $5.000.000 al mes
Pregunta(s) de postulación:
- Cuanto tiempo tienes manejando métricas de marketing con empresas de USA?
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