SEO Consultant

**Some details about your department**:
The SEO Department at Making Science is a young, multidisciplinary team with a vast experience in SEO and an eagerness to learn every day. We always seek to add value to our clients through our expertise and innovation, by going the extra mile in all our projects. We are a small SEO family, that shares their hobbies, concerns, and passion for our job. We are unique

**What we’d like you to do**:
Definition and execution of SEO strategies based on business needs and goals. Correctly defining the "Keywords" related to the project.

Create structures that facilitate search engine crawling and analyze those used by competitors.

Ability to analyze a web page: definition Keyword research, structure and web architecture, technical aspects (loading speed, CMS, server,...), contents (content analysis and strategy definition), backlink profile (analysis and definition of off page strategy).

Experience managing SEO content strategies and ecommerce SEO projects.

Conducting keyword research to identify new content opportunities

Managing the content creation process

Analyzing crawl data to identify crucial SEO measures

Analyzing competitors to evaluate the strength and weaknesses of their strategies

Following SEO guidelines

WPO analysis to improve page load speed.

Identify areas of opportunity through regular reporting, Search Console deep dives, keyword research, and competitive analysis.

Monitor the organic performance, competitors organic benchmarking, SERP features and Google algorithm updates. Follow-up of web analytics metrics and SEO metrics and elaboration of improvement proposals for their optimization.

Proven experience with Google Data Studio, generating and defining reports with basic SEO KPIs, integrating different tools and data sources (search console, analytics, google ads, semrush, page speed).

Supporting international SEO projects.

Collaborate with the Paid Search team to optimize seo - sem strategy.

Perform the assigned tasks in a time and resource efficient way and carry out the necessary studies and tests to obtain the best results.

Resourceful problem solver who will probe for the answer but doesn't get paralyzed by analysis.

**What we’d like you to bring**:
Team worker with global SEO vision (content, on site, off site, technical).

Proactive, willing to learn and generate results in a few weeks, ability to adapt to new challenges and a positive attitude.

Be able to lead projects and clients.

Basic knowledge of SEO tools (crawling, analytics, content, tracking, etc.) such as:
Must: Google Search Console, Google Analytics, Screaming Forg, Excel, Semrush, Sistrix,

Plus: DeepCrawl, On crawl, Ahrefs, Majestic SEO, other tools tir

Basic knowledge of HTML.

SEO action plan and strategy definition based on SEO GOALS

Ability to prioritize tasks and manage projects with many simultaneous requests

Data and analytical vision

Great communication skills

Master's degree or course in digital marketing is a plus.

Used to work with sem team or seo/sem strategies

Digital business vision

Salesforce Commerce Cloud Experience

ASO experience

Experience with seo projects on amazon

**URL**:SEO Consultant

Bogota SEO