Veterinary Affairs Manager
hace 3 semanas
No Relocation Assistance Offered
# 158941 - Bogotá, Cundinamarca, Colombia
The Veterinary Affairs Manager will be in charge of strategy and implementation of PVA in the South America countries. The person is an essential role in liaising with marketing and customer development to define local strategy and plan to drive veterinary channel Brand recommendation (Brand Recommend Most Often - BRMO) and share, with focus on:
leveraging digital as a key enabler to drive awareness, engagement & education
building veterinary endorsement, recommendation and use of Hill’s products in veterinary clinics. The role works closely with the LATAM Manager of Professional Veterinary Affairs to implement strategy-driven plans for key target audiences including: Key Thought Leaders (academic and non-academic); practicing veterinarians; non-veterinarian health care team members in practices; students and faculty at veterinary and technician schools; and, Hill’s distributors.
positioning Hill’s in the profession as an important scientific, innovative and credible partner who is engaged in improving the health of dogs and cats and in supporting the profession as a key partner in delivering the Hill’s mission to help enrich and lengthen the special relationships between people and their pets.
strengthening veterinarians’ understanding and knowledge of our products and making nutrition a more integral part of veterinary medicine by educating veterinarians to implement a nutritional assessment and specific dietary recommendation for Every Pet, Every Time.
The position is based in Bogotá and will support all South America countries.
Main Responsibilities
Internal
Builds and grows positive relationships with cross-functional peers
Ensures that all Hill’s contacts and communications to consistently meet the professional, ethical and regulatory standards demanded by the veterinary community and the corporation (incl. CP Code of Conduct, FCPA, anti-bribery and pet food regulations, etc.)
All distributors
Communicate all webinars, events, forums, monthly trainings, technical materials and PVA actions
Organize monthly trainings for all distributors (reinforcing product benefits / product launches)
Commercial
Provide technical field training (vet clinics and vet hospitals), FB, IG Live & commercial team training
Visit important vet clinics and vet hospitals to create relationship and organize trainings for all staff members
Ensure integration of PVA strategies with local commercial team by working closely with Customer development and Marketing
Consult with Marketing on the scientific content of communication materials to ensure compliance to latest tech / vet local knowledge
Professional Affairs:
Vet Congress: help the distributor in the event organization and attend the mains vet congress (align the topic that will be exposed, giveaways, stand structures with marketing, the technical content, printed materials and Hills agenda during the event). The PVA person needs to be present in all these events to guarantee the perfect execution.
Business meeting with key thought leaders: the PVA Manager needs to visit the KTL, organize the contract (when we need a contract) and improve the relationship with Hills brand.
Engage with key thought leaders to increase endorsement and sales of the company products
Identify, build and sustain critical relationships and networks with current and future experts, thought leaders, academic institutions, veterinary and technician associations and internal peers in various departments
Define strategies and tactics for building partnerships based on knowledge of Hill’s Professional Strategy and awareness of what the competition is doing.
Guarantee that all the presentations and technical materials are updated to reinforce the knowledge and science engagement of the brand
Academic Affairs:
Identify and collaborate with key contacts at academic institutions
Identify and develop opportunities for educating the next generation of veterinary professionals
Visit the vet school that was chosen to implement the PVA strategy
Education & Experience
Doctor of Veterinary Medicine (DVM)
Minimum 5 years industry experience
Master degree or post-graduation in dogs and cat nutrition or feline medicine/dermatology
Practice experience desirable
Demonstrated ability in coaching and training supported by several years of related experience
Self-starter with high initiative
General computer skills, strong organization and time management skill
Advanced English
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