Marketing Coordinator

hace 3 semanas


Bogotá, Colombia CO06 Laboratorios Alcon de Colombia S.A. Company A tiempo completo

Manages or performs work across multiple Marketing sub-families including: 
-Product/Brand Marketing
-Defining targeted customer segments and associated messaging 
-Developing marketing strategies and plans.
-Product/Brand Management (P&L Accountability)
-Analyzing markets to identify opportunities, determine product requirements, and inform marketing strategies 
- P&L Advertising & Promotion
-Creating or coordinating the production and distribution of advertising and promotional materials
-Marketing Research & Analysis: Gathering and analyzing marketplace trends and customer data

-Responsible for planning and budgeting the internal/external events based on proposals received from the marketing areas.



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