Paid Search Specialist
hace 3 días
SummaryElumynt is looking for aPaid Search Specialistto drive measurable growth for e-commerce clients through strategic performance marketing campaigns — with a primary focus onGoogle Ads.You'll manage search campaigns across multiple accounts, optimize for conversion and ROAS, and leverage your analytical skills to identify opportunities for client growth. This is a hands-on execution role where you'll collaborate closely with account strategists, creative teams, and data analysts to translate performance insights into action.Core ResponsibilitiesManage Google Ads campaigns across Search, Shopping, YouTube, and Performance Max.Develop and execute conversion-focused strategies aligned with client goals.Build and optimize keyword targeting, bidding strategies, ad copy, and landing page recommendations.Monitor campaign performance and provide data-driven insights to improve ROAS, CPA, and LTV.Conduct A/B testing on ad creatives, copy, and landing pages to improve performance.Prepare client reports highlighting actionable insights and opportunities for growth.Stay current on Google Ads and search marketing trends , algorithm changes, and automation tools.Collaborate with internal teams to ensure campaigns align with the overall e-commerce funnel and creative direction.Job RequirementsC1–C2 English level (fluent written and verbal communication).3+ years of experience managing Google Ads campaigns for e-commerce brands (agency experience preferred).Proven track record improving ROAS, conversion rates, and customer acquisition through paid search.Expert knowledge of Google Ads Manager , Merchant Center , and Analytics .Experience managing large budgets and optimizing toward multiple goals (CPA, ROAS, etc.).Strong analytical and Excel/Google Sheets skills for data interpretation and reporting.Understanding of landing page best practices , attribution, and conversion tracking.Bonus: experience with Bing Ads , Performance Max , or YouTube Ads .Skills & ToolsGoogle Ads & Merchant CenterGoogle Analytics / GA4Tag ManagerData Studio (Looker)Excel / Google SheetsPerformance marketing metrics (ROAS, CPA, LTV, CTR)Ideal Candidate ProfileBe Analytical:You love numbers and can quickly turn data into actionable insights.Be Strategic:You understand how search fits into a full-funnel e-commerce strategy.Be Proactive:You anticipate challenges and propose solutions before they arise.Be Collaborative:You communicate clearly, work well with creatives, and value client success.Company RequirementsDedicated workspace free from distractions.High-speed internet for meetings and campaign management (internet stipend provided).Full-time availability (40 hrs/week) with presence during CST business hours (9:30 AM–4 PM).Self-starter attitude with the ability to work independently in a remote environment.Occasional travel for team meetups or client visits (
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