Coordinador de marketing

Our Company

At Doxa, we are dedicated to connecting businesses with top-tier talent across various industries. Our mission is to deliver innovative solutions that drive exceptional outsourcing services, enabling companies to expand their teams and grow their operations seamlessly.

Our commitment to fostering a vibrant and supportive team culture sets Doxa apart. Join us and be part of a culture that prioritizes your happiness and well-being, ensuring you personally and professionally thrive.

Location:
Remote – Colombia

Work Environment:
Colombian and international teams

Work Hours:
Monday to Friday, 10:00a.m - 7:00p.m / 8:00a.m - 5:00p.m Colombia time zone

Salary range
: $ COP per month

Contract Type:
Long-term

Languages Required:
Advanced English and Spanish (Bilingual)

Role name: Recruitment Engagement Specialist

Important – English Requirement

Candidates
without advanced English proficiency will not be considered
for this position.

The ideal candidate:
highly
independent
,
structured
, and
results-driven
professional with a
proactive
and
energetic
personality. This person is
creative
,
fast-moving
, and
deeply marketing-oriented
, with a strong
data-driven mindset
and the ability to
clearly
explain
insights
,
performance
, and
recommendations
to different stakeholders. They are naturally
curious
, highly
productive
, and extremely
resourceful,
someone who takes
ownership
, moves
initiatives
forward without hesitation, and thrives in
dynamic environments
.

On the technical side, the ideal candidate has hands-on experience
creating
,
leading
, and
optimizing
recruitment marketing and digital campaigns, including
funnel building
,
advertising execution
, and
performance measurement
. They are highly
numerical
, comfortable
analyzing data
,
tracking KPIs
, and turning
metrics
into
action
, while also having a strong visual sense, capable of
creating compelling images
,
visuals
, and content that strengthen
employer branding
and
talent attraction efforts
.

THE ROLE:

The
Recruitment Engagement Specialist
is a strategic partner to Recruitment and Marketing, focused on driving talent acquisition outcomes through
digital marketing, employer branding, candidate lead generation, community engagement, and candidate experience initiatives
.

This role is responsible for
executing external engagement and recruitment marketing programs
that improve brand visibility, workforce stability, and long-term hiring success. By leveraging content, digital channels, data, and community partnerships, the role strengthens DOXA's employer brand and builds sustainable talent attraction strategies.

In addition, the
Recruitment Engagement Specialist
supports recruiters by providing
tools, content, and standardized resources
, and by maintaining a strong, proactive talent pipeline aligned with workforce needs and service delivery goals. By bridging marketing, recruitment, and community engagement, this position ensures talent strategies are scalable, data-driven, and aligned with business priorities, ultimately driving sustainable hiring success.

Experience in tech or BPO environments is considered a strong plus, particularly in fast-paced, high-volume, or data-driven organizations

REQUIREMENTS:

Education:

• Bachelor's degree in marketing, Communications, Human Resources, Business Administration, or a related field.

Technical Skills:

• Proven experience in Recruitment (6 months it's enougth)
• 3 years of experience
  on graphic design tools (Canva, Adobe Suite) for content creation.
• 1-2 years of experience in social media analytics, Google Analytics, and reporting tools.
• Strong understanding of SEO principles and online engagement strategies.

Experience:

• Bilingual C1 (English and Spanish)
  for global communication.
• Minimum
  3+ years
  in recruitment marketing, employer branding, or talent acquisition support
• Proven experience in
  digital marketing
  , social media management, and content creation.
• Experience in the tech and/or BPO industry is a strong plus
• Familiarity with ATS systems, CRM tools, and recruitment platforms (LinkedIn Recruiter, Glassdoor, etc.).
• Experience in community engagement and building partnerships with schools, universities, and local organizations.
• Knowledge of employer branding strategies and recruitment marketing best practices.
• Ability to create
  data-driven reports
  and present insights to leadership.

RESPONSIBILITIES:

1. Talent Pipeline Development

• Design proactive sourcing strategies leveraging technology and data.
• Build community outreach programs with schools, universities, language institutions, job boards, local organizations, and industry networks.
• Develop partnerships to strengthen long-term talent pools.

2. Recruiter Enablement

• Position recruiters as thought leaders through LinkedIn presence, industry content, networking events, and public forums.
• Create branded, standardized templates, interview packets, and candidate guides.
• Provide tools and resources to improve recruiter efficiency and candidate engagement.
• Act as a digital influencer and lead generation expert to strengthen DOXA's brand positioning.

3. Engagement Channels & Community Building

• Manage and grow presence on LinkedIn, Glassdoor, and other professional platforms.
• Support LinkedIn Life and employer branding initiatives.
• Foster talent communities and maintain active engagement with potential candidates.

4. Candidate Engagement & Experience

• Develop candidate-facing materials (interview prep guides, resume tips, LinkedIn optimization).
• Enhance communication and follow-up processes to improve candidate experience.
• Support referral and rehoming strategies to maximize talent retention.

5. Recruitment Marketing & Content Support

• Collaborate with marketing to feed the social media engine with recruitment-focused content understanding urgencies and priorities of the recruitment team.
• Design and manage external recruitment campaigns (social posts, videos, success stories).
• Ensure consistent employer brand voice across all touchpoints.

6. Process Standardization & Optimization

• Develop and improve SOPs for recruitment marketing, candidate communication, and engagement workflows.
• Implement best practices for scalable and repeatable processes.

7. Reporting & Continuous Improvement

• Pull data from multiple sources: CRM systems, social media analytics, Google Analytics, email platforms, and recruitment marketing tools.
• Ensure data accuracy and consistency across channels.
• Track campaign performance (click-through rates, impressions, engagement).
• Measure ROI for paid ads, social campaigns, and recruitment marketing efforts.
• Monitor conversion funnels (e.g., application conversion, cost per hire).
• Translate raw data into actionable insights and recommend optimizations.