Marketing Specialist

hace 1 semana

Bogotá, Bogotá D.E., Colombia DataArt Early Careers A tiempo completo $60.000.000 - $120.000.000 al año

Marketing Project Manager B2B Senior

Position overview

DataArt is a global software engineering firm and a trusted technology partner for market leaders and visionaries. Our world-class team designs and engineers data-driven, cloud-native solutions to deliver immediate and enduring business value.

We promote a culture of radical respect, prioritizing your personal well-being as much as your expertise. We stand firmly against prejudice and inequality, valuing each of our employees equally.

We respect the autonomy of others before all else, offering remote, onsite, and hybrid work options. Our Learning and development centers, R&D labs, and mentorship programs encourage professional growth.

Our long-term approach to collaboration with clients and colleagues alike focuses on building partnerships that extend beyond one-off projects. We provide the ability to switch between projects and technology stacks, creating opportunities for exploration through our learning and networking systems to advance your career.

We are seeking a motivated Marketing Project Manager to join our marketing strategy team. This role will focus on developing and executing marketing strategies to support and grow DataArt's key verticals. Success will be measured by well-defined B2B marketing metrics, including pipeline generation through marketing-driven leads and brand awareness within the relevant sectors.

Responsibilities

  • Develop marketing strategies and Go-To-Market (GTM) plans
  • Plan and deliver strategic marketing projects, managing cross-functional teams and stakeholders end-to-end under tight deadlines
  • Systematize content creation, promotion, and distribution to highlight key themes in AI and digital innovation
  • Lead customer marketing initiatives, partnering with account management teams to create marketing-led account expansion strategies
  • Contribute hands-on marketing expertise to refine content, campaigns, and projects as needed for quality and impact
  • Manage project reporting, provide timely feedback to contributors, communicate project status and changes, escalate issues to leadership, and oversee budgets and expenses related to marketing projects

Requirements

  • Proven project management experience within marketing teams, 3+ years in a similar role, and 5-7 years of total marketing experience
  • Experience in AI, advanced analytics, or technology innovation sectors is highly preferred
  • Excellent English communication and organizational skills
  • Strong business acumen and credibility with the ability to influence stakeholders at all organizational levels
  • Demonstrated ability to manage multiple projects and priorities simultaneously
  • Proficiency with project management tools (e.g., Jira) and marketing automation platforms (e.g., Pardot, 6Sense)

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