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Retail Marketing Specialist

hace 47 minutos

Bogotá, Bogotá D.E., Colombia OPPO A tiempo completo

Are you passionate about retail marketing, BTL activations, and consumer engagement?

Join
OPPO Colombia
and take the lead in creating memorable in-store experiences, driving brand visibility, and strengthening our nationwide retail presence. In this role, you will combine creativity, execution, and data analysis to design and implement BTL strategies that connect with consumers and boost sales.

Key Responsibilities:

  • Coordinate and execute
    BTL activations
    and retail campaigns nationwide.
  • Ensure
    brand visibility
    in stores through merchandising, POP material, and customer experience initiatives.
  • Monitor and evaluate campaign performance, analysing results and proposing improvements.
  • Collaborate with
    sales, marketing, and retail teams
    to guarantee consistency between campaigns and commercial objectives.
  • Develop relationships with regional retail teams and external suppliers to ensure effective execution.

What We're Looking For:

  • Bachelor's degree in
    Marketing, Advertising, Business Administration
    or related fields.
  • 1 year of experience
    in BTL activations, retail marketing, or trade marketing.
  • Strong organizational, negotiation, and execution skills.
  • Creativity, problem-solving mindset, and ability to work under pressure.
  • Advanced English level (B2 or higher).
  • Knowledge of
    Excel or Google Sheets
    for reporting and tracking results.

Why Join Us:

  • Lead
    nationwide retail and BTL projects
    that directly impact customer experience and brand growth.
  • Access training and professional development in
    retail and experiential marketing
    .
  • Be part of a young, innovative, and collaborative team.