Marketing Account Manager

hace 1 semana

Bogotá, Colombia Activate Talent A tiempo completo

**100% REMOTE**

**ONLY FOR SOUTH AMERICA**

**Position: Marketing Account Manager**

**Work Hours: M-F, 9 AM-5 PM EST**

**Type of contract: Full-Time**

**ABOUT THE COMPANY**
The company is a community-focused platform designed to enrich the lives of seniors by providing tools, resources, and opportunities for connection. Their services include a variety of events and activities, such as Tai Chi sessions and technology workshops, aimed at helping seniors stay connected to care and their community.

ABOUT THE ROLE

**DUTIES & RESPONSIBILITIES**
- Oversee and manage digital advertising campaigns across multiple platforms, including Facebook, Google, YouTube, TikTok, Taboola, and NewsBreak.
- Develop and implement campaign strategies to meet client objectives.
- Monitor and analyze campaign performance, making data-driven optimizations.
- Communicate with clients and internal teams to ensure alignment and successful execution of campaigns.
- Troubleshoot issues and provide strategic solutions to improve campaign efficiency.
- Maintain detailed reports on campaign performance, budgets, and KPIs.
- Stay up-to-date with the latest trends and updates in digital marketing and advertising platforms.

**Requirements**:

- Proven experience in digital marketing campaign management across multiple platforms.
- Strong understanding of advertising strategies, audience targeting, and performance metrics.
- Excellent organizational and time-management skills.
- Ability to analyze data and make informed decisions to optimize campaign performance.
- Strong English communication skills, both written and verbal.
- Proficiency with digital marketing tools and analytics platforms.
- Ability to work independently while collaborating effectively with teams.
- Strong Google Adwords experience, minimum 2 years.

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