SEO Executive
hace 2 semanas
Hotelbeds is the world´s leading bedbank.
The company’s proprietary technology helps providers of travel services distribute their offering to travel sellers globally via an easy-to-use, advanced technology platform that increases reach, revenue and yield for both the provider and the seller.
Operating under the Hotelbeds brand in the wholesale channel and the Bedsonline brand in the travel agents channel, the company connects over 60,000 travel intermediaries across more than 140 source markets globally with travel providers in over 185 countries representing more than 170,000 hotels, 24,000 transfer routes and 18,000 activities.
The company is headquartered in Palma de Mallorca, Spain.
Roiback, specialist and leader in the management of the direct channel of hotel sales, is the first tech company from Spain being directly integrated into Book on Google, the engine’s solution to make the hotel research and booking process easier for consumers. This agreement aims to benefit Roiback’s clients by providing a higher conversion rate and a lower acquisition cost, and also to achieve better performance and a higher optimization on this service. Concurrently, and with the objective of offering better solutions to a changing industry where the weight of the metasearch engines is more and more relevant, Roiback has launched Metabase Pro, a specialized solution for the efficient management of the metasearch engines, that Roiback already offered with its reservation platform but from now will also be available for clients who do not use the BackHotel from Roiback. In the Press: “The Majorcan tech company Roiback is pioneer in Spain in integrating directly with Book on Google, the reservation tool from Google”. “This functionality improves the experience of the users, as it allows to book hotel rooms quickly and easily through travel partners”. “For the hotels, it increases their conversion and profitability and allow them to be present in some markets that, otherwise, would be difficult to reach”.This position sits within our Bedbank unit.
JOB DESCRIPTION:
Roiback is a leading business that specializes in the development and management of online projects for hotel chains and independent hotels, with extensive experience within the tourism sector. We inspire digital solutions to power direct sales.
What do we do:
- We help individual hotels and hotel chains increase their direct sales by optimizing and controlling distribution costs
- We design and develop websites
- We manage online marketing campaigns
- We are specialists in creating technology that works for hoteliers, including the top-performing booking engine in the market
- We have direct integrations with the industry’s main Channel Managers and Property Management Systems to simplify the way hotels manage their direct channel
- We offer personalized and specialized support for our clients
- We are always innovating, investigating, and looking for new challenges
What do we require?
As part of the Marketing Department, we are looking for an SEO Executive that can work closely with the SEO Department and learn the basics of SEO and how to design and evaluate SEO & Content strategies for our hotel clients. The position will require:
Key responsibilities
- SEO trends and best practices
- Identify new opportunities to improve SEO content through competitor analysis and SEO research
- Help to Implement link strategy for clients
- Optimize current copies on the client's website (page titles, meta descriptions, h1s, alts, anchor text, etc.)
- Optimize SEO On-Page factors
- Write new SEO-friendly copies for pages on a client's website
- Will be trained to be able to validate PRE & POST SEO website checklist launching
Required skills:
- Prior experience in content marketing, content growth, or SEO is welcome
- Great capacity of learning, and enthusiastic, open to developing a career in a big and international company.
- Interest in being an expert in SEO & Content
- Flexibility when organizing daily work and being able to prioritize the most profitable actions.
- Being proactive to help SEO & Marketing team.
- Communication skills
- Good Spoken Spanish & English
What do we offer:
- Joining a fast-growing company
- The opportunity to be part of a young but experienced team that is eager to continue developing this huge project
- Being part of a business group established in the tourism sector
- Real possibilities of a career within the company
You will have the opportunity to work for a company that is going through significant change in becoming the world´s leading travel services provider. We are looking for people that are ready to ride the wave in this exciting journey.
As well as an attractive benefits package you will be able to work:
- Within an innovative, engaging and multicultural environment.
- Have the opportunity to build strong and lasting business relationships and friendships from around the world.
- Have the opportunity in