Marketing Coordinator

Does this sound like you?
- You are driven to succeed and always go the extra mile. You thrive on teamwork and are passionate about achieving great results, but you don’t forget to have a good time along the way. You are outgoing, positive, and bring energy to everything you do. You believe that nothing is impossible and are excited to meet people from all over the world.
- If yes, you may be a great addition to our team Cultural Care Au Pair is seeking a Marketing Coordinator based in our Medellín office to grow the Colombian market and help us achieve our goal of being the largest and most trusted au pair program in the world.
- About the Role
- As a Marketing Coordinator, you will leverage your hands-on direct/offline marketing experience to identify and build new business opportunities with universities, companies, industry associations, and academic institutions. You will be responsible for planning and executing offline marketing campaigns and events to generate leads and drive business growth. Experience in organizing and managing direct marketing activities (such as events, fairs, and exhibitions) is essential.
- Basic Qualifications

Bachelor’s degree in Business, Marketing, Industrial Engineering, International Affairs, or a related field.

Minimum 2 years of proven experience in direct/offline marketing (required).

Demonstrated success in planning and executing direct marketing campaigns and events.

Full proficiency in Spanish and English, both written and spoken.

Experience in event planning and execution is a strong plus.

International experience (studied, worked, or lived abroad) is a plus.
- Must Have

Track record of generating leads through face-to-face marketing, events, or direct response campaigns.

Ability to bring creative, actionable ideas from previous direct marketing roles.

Strong organizational skills and ability to meet weekly and monthly lead generation and sales targets.
- You are great at:
Track record of generating leads through face-to-face marketing, events, or direct response campaigns.

Ability to bring creative, actionable ideas from previous direct marketing roles.

Strong organizational skills and ability to meet weekly and monthly lead generation and sales targets.
- Your core responsibilities

Identify potential partners to work with.

Generate leads and cold call prospective customers/businesses.

Meet with customers/clients face-to-face, via Zoom, or over the phone.

Create and execute an activity plan, participating in events that increase customer interest and boost sales (e.g., stands, exhibitions, fairs, presentations).

Think strategically—see the bigger picture and set goals and objectives to develop and improve the business.

Plan and execute daily, weekly, monthly, and quarterly activities with the help of your direct marketing and sales colleagues within EF Colombia.
- What we offer:
An international and dynamic environment with a start-up vibe

Base salary + bonus potential

Regular training sessions, team events, kick-offs and get-togethers

The ability to expand your international network through our monthly professional development opportunities with colleagues from around the world.

Opportunities to travel internationally, e.g. Staff exchanges to our US or European Markets for your professional development

Discounts on EF programs

And many more...
- Please note:

- Who we are:

- At Cultural Care Au Pair, we believe that cultural exchange has the power to make the world a more welcoming, understanding, and open place. We are proud to be the largest and most experienced au pair organization in the world, having successfully placed more than 120,000 au pairs into welcoming American homes since 1989. Our program is strictly regulated by the Department of State and our dedicated staff work together to ensure each participant has the experience of a lifetime.
- Cultural Care Au Pair is associated with EF Education First, the world leader in international education. At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs—focused on language, travel, cultural exchange, and academics—turn dreams into international opportunities.
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- Cultural Care Equal Opportunity Employment Statement:_
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