Content Manager

hace 2 meses


Bogotá, Colombia Advising & Recruiting A tiempo completo

Role Overview:

The Content Manager will be instrumental in devising content marketing strategies, steering content creation, and ensuring the effective spread of content across diverse channels. This role is a unique blend of creativity, strategic foresight, and technical knowledge, aimed at boosting our brand presence and our clients across the marketing funnel.

Key Responsibilities:

  • Develop and execute comprehensive content marketing strategies.
  • Oversee the editorial calendar to guarantee timely and consistent delivery of content.
  • Generate compelling content for blogs, premium resources, and other mediums to nurture the top and middle stages of the marketing funnel.
  • Leverage workflows/automation and integrate content within HubSpot/HighLevel.
  • Undertake keyword research, on-page optimization, and monitor keyword rankings utilizing tools such as Moz and SEMRush.
  • Manage social media content to boost engagement and connections across platforms.
  • Produce content for our agency and specific client projects.

Requirements:

  • Demonstrable experience in content creation, showcasing successful content strategies and implementations.
  • Deep understanding of SEO, including keyword research, on-page optimization, and analytics tools (Moz, SEMRush, etc.).
  • Expertise in social media management and engagement strategies.
  • Proficiency in content management systems (WordPress) and marketing automation platforms (HubSpot, HighLevel).
  • Strong communication, teamwork, and project management abilities.
  • Creative and strategic thinker capable of thriving in a dynamic environment.
  • High English proficiency (C1).
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