Marketing Web Developer

Join to apply for the Marketing Web Developer role at The Global Talent Co. About Us: At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals. Full-time | Remote | LATAM The Role We’re looking for a Marketing Web Developer (3–5+ years experience) who can turn creative concepts into high-performing web experiences. You’ll own the client’s web presence from a technical point of view: building landing pages and microsites in HubSpot CMS and Webflow , implementing and maintaining tracking via Google Tag Manager , and supporting conversion rate optimization across campaigns. Responsibilities Web Development & Campaign Execution: Build landing pages, campaign microsites, and web experiences in HubSpot CMS and Webflow using relevant coding languages and template syntax (HubL, HTML, CSS, PHP, JavaScript, etc.). Partner with the marketing team to bring campaign concepts to life, translating creative vision into engaging online experiences, implementing designs from mockups with precision. Play a key role in large-scale web builds across the corporate website, content hubs, and microsites, collaborating with external agency partners and internal stakeholders. Analytics & Optimization Own Google Tag Manager, Google Analytics, and HubSpot analytics implementation to ensure accurate tracking across the Company’s web properties. Manage cookie consent and tracking compliance (GDPR, CCPA) in partnership with Legal and IT teams. Design and execute A/B tests and conversion rate optimization experiments, using data to continuously improve performance. Build reporting dashboards that connect campaign activity to business outcomes. Maintenance & Technical Excellence Organize the Company’s website resources, knowing where every piece of content lives and when it was last updated. Manage website updates, content refreshes, and technical optimizations. Proactively identify opportunities to improve site performance, user experience, and conversion rates. Troubleshoot technical issues quickly and effectively, keeping marketing activities running smoothly. Requirements 3–5+ years of experience building marketing websites, landing pages, and campaign assets. Strong expertise in HubSpot CMS (required), including templates, modules, HubL, HTML, CSS, and JavaScript. Experience with Webflow, or strong ability to ramp up quickly for the upcoming 2025–2026 website redesign. Confident working with Google Tag Manager, analytics tagging, and configuring cookie consent tools with a general understanding of GDPR/CCPA. Comfortable with basic CRO thinking — able to identify optimization opportunities and support A/B testing. Proactive, detail-oriented, and able to collaborate closely with marketing, content, and external agency partners. Strong communication skills and ability to present a portfolio of landing pages/web experiences they’ve built. Your Benefits Joining this team means more than just a job — it’s an opportunity to grow your career while working with some of the most innovative companies in the US and Europe. Global Work Exposure: Collaborate with dynamic, forward-thinking teams across international markets. Competitive Compensation: Highly competitive salary aligned with top industry standards. Work–Life Balance: 15 days of paid annual leave, plus option for flexible work arrangements. Learning & Development: Opportunities to build skills and grow professionally through continuous learning initiatives. Supportive Environment: An inclusive, high-performing culture that values collaboration, growth, and your perspective. Job Metadata Seniority level: Mid-Senior level Employment type: Full-time Job function: Engineering and Information Technology Industries: Marketing Services Referrals increase your chances of interviewing at The Global Talent Co. by 2x #J-18808-Ljbffr