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Social Media

hace 1 semana

Colombia Sidekick A tiempo completo

Get AI-powered advice on this job and more exclusive features.

At Sidekick, our mission is simple: help people recover faster from persistent injuries. Trusted by Olympic champions and everyday athletes, our products have been featured in Men's Health , Running Magazine , and more. With 94% of users reporting relief from chronic pain , we're on a mission to become the go-to injury relief brand.

About The Role

As a Social Media & Partnerships Coordinator, your role is to enhance our brand's visibility through thoughtful social media management, partnerships, and managing social media interactions.

What You'll Do

  1. Social Media Content Management
    1. Develop and execute a monthly content calendar featuring 20+ engaging posts across organic social platforms.
    2. Collaborate with the team to create content that highlights:
    3. How to use our tools effectively
    4. Injury recovery tips and education
    5. Showcasing our athlete partners
    6. Stay ahead of trends by incorporating at least one trending format or concept into the content each month.
    7. Drive results by increasing social media engagement rates by 300% within the first three months .
  2. Community Engagement
    1. Monitor and engage with our online community by responding to 100% of ad comments and direct messages on social media within 12 hours during business days.
    2. Foster positive relationships with our followers and customers by providing timely, thoughtful responses.
  3. Content Creator Sourcing & Coordination
    1. Identify, vet, and onboard 5-10 content creators per quarter who align with Sidekick's creative strategy.
    2. Provide clear guidelines and creative direction to creators, ensuring content meets brand standards.
    3. Manage content requests, ensuring timely delivery and a continuous pipeline of fresh content for organic and paid social campaigns.
    4. Track creator effectiveness and engagement, refining creator selection for future collaborations.
  4. Partnerships & Collaborations
    1. Identify and onboard 3 charismatic, high-profile athletes within the first 90 days who:
    2. Are passionate about our products.
    3. Are camera-friendly and engaging.
    4. Research our customer base to find athletes who truly connect with our brand values.
    5. Build and nurture 10+ partnership opportunities with:
    6. Brands that align with our mission.
    7. Local run clubs and similar organizations.
    8. Track and report on the ROI of all partnerships to ensure they're driving measurable growth.
    9. Secure media coverage by identifying and pitching Sidekick to online publications and blogs, targeting 3-5 media mentions per quarter.
  5. Paid & Organic Social Performance Tracking
    1. Monitor social media KPIs (conversions, ROAS, engagement etc.) and create monthly performance reports for paid and organic media.
    2. Document key creative learnings from all creative tests, analyzing what made each ad perform or not.
    3. Identify trends from comment sections to improve ad copy, creatives, and messaging.

What You Bring

  • 5+ years of experience in social media management or marketing roles.
  • A strong understanding of social media trends, analytics, and performance metrics .
  • Excellent communication and relationship-building skills.
  • Proven ability to manage multiple tasks while maintaining high attention to detail.
  • A results-oriented mindset , with a focus on delivering measurable impact in all aspects of the role.
  • Passion for fitness, health, and helping others recover and thrive.

Ready to join a team that's making a real difference? We'd love to hear from you

Compensation:

$1,600-$2,000 USD/month

How to apply: Due to the large number of applications, please fill out the questionnaire to apply.

Applications without the questionnaire will not be considered.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Other

Industries

Retail

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