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Copywriter

hace 1 mes

Medellín, Colombia Borsos Media A tiempo completo

Position Title: Copywriter

Company Overview:

At Borsos Media, our mission is to empower small and medium-sized businesses with creative marketing solutions that drive revenue growth and foster connections with new customers. We believe in the power of compelling storytelling and persuasive communication to elevate brands and drive results.

Position Summary:

We are seeking a talented and experienced Copywriter to join our dynamic marketing team. As a Copywriter, you will play a key role in crafting engaging and persuasive content that resonates with our target audience, drives brand awareness, and ultimately contributes to the growth of our clients' businesses. You will work closely with our marketing strategists, designers, and clients to develop copy for a variety of marketing materials across multiple channels.

Key Responsibilities:

  1. Develop clear, concise, and compelling copy for various marketing collateral, including but not limited to:
  2. Website content
  3. Social media posts
  4. Email campaigns
  5. Advertising materials
  6. Product descriptions
  7. Blog posts
  8. Collaborate with cross-functional teams to understand client objectives, target audience, and brand voice, ensuring that all content aligns with strategic goals and messaging guidelines.
  9. Conduct thorough research on industry trends, market insights, and competitor analysis to inform content strategy and maintain relevance.
  10. Edit and proofread copy to ensure accuracy, consistency, and adherence to brand standards.
  11. Stay up-to-date with emerging trends and best practices in copywriting, digital marketing, and advertising to continuously improve content quality and effectiveness.

Qualifications:

  1. Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
  2. Proven experience as a copywriter or content creator, preferably in an agency or marketing environment.
  3. Exceptional writing, editing, and proofreading skills, with a keen eye for detail and grammar.
  4. Strong understanding of marketing principles and strategies, including SEO and content optimization techniques.
  5. Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.
  6. Excellent communication and collaboration skills, with the ability to effectively convey ideas and feedback.
  7. Proficiency in Microsoft Office Suite and content management systems (CMS); experience with Adobe Creative Suite is a plus.
  8. Portfolio showcasing a diverse range of writing samples across various formats and industries.

Why Join Us:

  1. Opportunity to make a meaningful impact by helping small and medium-sized businesses thrive in a competitive market.
  2. Collaborative and innovative work environment where creativity and initiative are encouraged and valued.
  3. Professional development and growth opportunities to expand your skills and advance your career in marketing and copywriting.
  4. Competitive salary and benefits package, including health insurance, retirement plans, and flexible work arrangements.

If you are passionate about storytelling, creativity, and driving business results through impactful content, we'd love to hear from you Apply now to join our team and be part of our mission to empower businesses through strategic marketing solutions.

Tipo de puesto: Tiempo completo

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