Digital Marketing Specialist
hace 1 semana
Job Title: Paid Search Analyst
About the Role:
We are seeking a highly skilled Paid Search Analyst to join our team at Publicis Global Delivery. As a Paid Search Analyst, you will be responsible for leading digital campaigns for assigned advertisers, managing search platforms such as Google Ads, Bing Ads, SA360, Apple, and Amazon Search, and providing performance and pacing strategies to internal stakeholders.
Key Responsibilities:
- Set up and manage search campaigns across multiple platforms, ensuring adherence to guidelines and best practices.
- Monitor campaign performance, identify areas for improvement, and implement optimization strategies to meet campaign objectives.
- Collaborate with internal stakeholders to provide regular performance reports and recommendations for campaign improvement.
- Stay up-to-date with industry trends and developments, and apply this knowledge to drive campaign success.
- Proactively identify growth opportunities and communicate them to clients, formulating campaign strategies and researching keywords to drive results.
Requirements:
- Strong knowledge of search media platforms, including Google Ads, Bing Ads, and SA360.
- Excellent communication and analytical skills, with the ability to interpret data and provide actionable insights.
- Experience in search media campaign management and optimization, with a strong understanding of digital marketing principles.
- English language proficiency (B2+ or higher).
- Relevant degree in marketing, advertising, communication, business, or a related field.
What We Offer:
As a Paid Search Analyst at Publicis Global Delivery, you will have the opportunity to work with a talented team of professionals, drive campaign success, and contribute to the growth and development of our clients. If you are passionate about digital marketing, have a strong work ethic, and are eager to learn and grow, we encourage you to apply for this exciting opportunity.
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