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Senior Media Research Specialist
hace 2 meses
At Publicis Global Delivery, we are seeking a highly skilled Senior Media Research professional to join our team. As a key member of our research team, you will be responsible for providing day-to-day support to our team with efficient, thorough, and thoughtful market data analysis and research that serves as the foundation for insights-driven advertising campaigns and the development of digital products and services.
Key Responsibilities:- Create data reports based on client needs, including Kantar reports, dashboards, PowerPoint presentations, reports, pivot tables, and deep dives, that the client might request on short notice, with a deep understanding of data mark points and insights to identify problems in data processing and able to improve the process for data organization.
- Support the creation of clear and organized presentations, compile and create insights from the analyzed data.
- Assist in the development and documentation of best practices to improve operational efficiency and accuracy within the group, serve as a point of contact for Junior team members.
- 2-3 years of work experience preferred, in marketing or research team, business analysis, or reporting.
- Fluent in English C1 or higher.
- Experience in KANTAR Media Products and/or Nielsen.
- Experience in Digital advertising principles (Channels, Strategy Objectives, KPIs, Vocabulary & Terminology).
- Experience in the use of Data visualization tools (Datorama, Tableau, DataStudio, etc...).
- Advanced knowledge of MS Office applications like MS Word, MS Excel, and MS PowerPoint.
- Analytical thinking.
- Exceptional writing, communication, and presentation skills.
- Customer service and client-facing and working with external teams.
- Experience in creating advanced segment analysis reports, report automation, strategic insights elaboration, and developing/improving processes.
- Employee engagement activities and events.
- Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms.
- Find your path Program.
- You will have a coach that will support and help you grow.
- Level up Program.
