Lead Data Strategist
hace 5 días
We are Publicis Groupe, a global leader in media and marketing solutions. Our company has a strong commitment to innovation and creativity, and we're seeking a highly skilled professional to join our team as a Data & Advanced Analytics Lead.
About the RoleThis is a unique opportunity to work with a talented team of analysts, marketers, and creatives to deliver cutting-edge data-driven solutions for our clients. As a Data & Advanced Analytics Lead, you will be responsible for developing and executing comprehensive data strategies to drive business growth and improve client outcomes.
Main Responsibilities- Develop and execute data-driven strategies to drive business growth and improve client outcomes.
- Collaborate with cross-functional teams to identify opportunities and develop actionable insights.
- Leverage advanced analytics tools and techniques to inform decision-making and optimize business performance.
- Provide thought leadership and subject matter expertise to internal stakeholders and clients.
- 5+ years of experience in a data strategy capacity or similar field where data-driven decision-making is core to the role.
- Demonstrated thought leadership within their organization by becoming a subject matter expert within an analytics environment.
- Experience in planning and delivering data-driven strategies and understanding how they will affect the client's business.
- Awareness and knowledge of the evolving martech landscape for analytics, CRM, personalization, and media, including understanding of the relative pros & cons of solutions from different providers.
- Fluent in English and Spanish (written and spoken) and able to collaborate remotely using tools like Microsoft Teams.
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