Social Media Strategy Specialist
hace 3 semanas
About Us:
Alpha Lion is a leading sports nutrition company that embodies the "Superhuman" ethos, championing relentless personal excellence and innovative growth.
We believe in empowering our team members to take ownership of their areas of the business and advocate for our customers, fostering a collaborative environment that drives growth and improvement.
The Opportunity:
We are seeking a Paid Social Media Buyer to join our growth marketing team, responsible for launching, optimizing, and reporting on creative tests across various platforms, including Facebook, Instagram, Snapchat, and TikTok.
As a key member of our team, you will work closely with our Director of Growth to develop and implement effective marketing strategies, analyze campaign performance, and identify opportunities for growth.
Responsibilities:
• Launch and optimize creative tests across Facebook, Instagram, Snapchat, and TikTok, and report on their results.
• Conduct daily and weekly reporting on results and key performance indicators (KPIs).
• Analyze campaign performance to identify opportunities for improvement and develop data-driven recommendations.
• Collaborate with our performance creative team to find new opportunities for growth across various platforms.
• Optimize campaign bids and budgets to maximize efficiency on a daily basis.
• Develop hypotheses and propose new testing opportunities to drive campaign growth and performance improvements.
Requirements:
• Prior experience and proficiency in advertising platforms such as Facebook, Instagram, Snapchat, and TikTok.
• Proven ability to work in a high-growth environment with shifting priorities, balancing reactivity and organization.
• Strong analytical skills, with the ability to synthesize complex information into concise, compelling recommendations and reports.
• Creative and innovative mindset to develop hypotheses and propose new testing opportunities to drive campaign growth and performance improvements.
• Ability to manage campaign bids and budgets to optimize efficiency on a daily basis, while maximizing return on investment (ROI).
What We Offer:
• $240 bi-monthly employee stipend
• 120 hours PTO per year
• PTO on your birthday and quality life events
We are committed to creating an inclusive workplace where diversity and equality thrive. We welcome applications from qualified individuals who share our values and are passionate about joining the Alpha Lion family.
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