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Digital Content Strategist

hace 2 semanas


Colombia Hbx Group A tiempo completo
Job Description

We are seeking a creative and experienced Digital Content Strategist to join our Web Production Department. As a key member of the team, you will be responsible for developing and implementing effective content strategies to drive business growth and engagement.

About Us:

Hbx Group is the world's leading technology partner in the online tourism sector. We connect and empower travel brands through our network of 300,000 hotels worldwide, 60,000 high-value clients across 140 source markets. Our customer-first philosophy and commercial teams' expertise make us a game-changer in the industry.

Your Role:

  • Liaise with clients to gather information for Briefing documents and complete required documentation.
  • Loading and managing web project content using our CMS.
  • Problem resolution, image optimization, and content improvement on our sites.
  • Reviewing and optimizing SEO good practices, including H's, Meta-titles, Meta-descriptions, Keywords, and redirections.

Requirements:

  • Knowledge of online marketing, social media, and SEO strategies.
  • Familiarity with SEO analysis tools: Google Analytics, Google Search Console, Google Trends, etc.
  • Fluency in Spanish and English, with an additional language being a plus.
  • Experience working in an agile environment, understanding team responsibilities, respect, and proactivity.