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Marketing Coordinator

hace 2 meses


Perímetro Urbano Barranquilla, Colombia Scale Up Recruiting Partners A tiempo completo
About the Role

We are seeking a highly skilled Marketing Coordinator to join our team at Scale Up Recruiting Partners. As a Marketing Coordinator, you will be responsible for coordinating and executing marketing projects, ensuring timely delivery of digital marketing assets. You will work closely with our team to develop project plans, manage email marketing campaigns, and optimize marketing strategies.

Key Responsibilities
  • Project Coordination and Execution: Lead and coordinate the efforts between web design agencies, graphic designers, video editors, and content writers to ensure timely delivery of digital marketing assets.
  • Strategic Planning and Management: Develop project plans, including timelines and milestones, to guide the execution and monitoring of marketing initiatives.
  • Lead Conversion and Analytics: Manage email marketing list syncing, craft and optimize email marketing contents, and implement and manage HubSpot email marketing automation campaigns.
  • Event Coordination: Organize and manage event logistics, including content collection, vendor negotiations, booth setups, and marketing campaigns.
  • Content Creation and Communication: Craft and optimize landing pages, manage content creation, and drive banner generation for various marketing channels.
Qualifications
  • 2+ years of experience at a SaaS startup or an early stage brand.
  • Bachelor's degree in Marketing, Business, Communication, or related field.
  • 5+ years of experience in HubSpot-based marketing, with a strong emphasis on project coordination and team collaboration.
  • Strong proficiency in driving ChatGPT/Gemini/Claude for crafting compelling content.
  • Proficiency in digital marketing tools and platforms, particularly HubSpot, Google Analytics, and list builders.
  • Exceptional organizational, planning, and problem-solving skills.
  • Excellent spoken and marketing-oriented written English communication abilities and a team-oriented mindset.
  • A proven track record of managing projects to successful completion on time and within budget.
  • Experience in analytics and a data-driven approach to marketing strategy and optimization.