Marketing Automation Specialist

hace 2 semanas


Bogotá, Bogotá D.E., Colombia Anthology Inc A tiempo completo

About Us

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Anthology Inc is a leading education and technology solutions provider dedicated to transforming education through innovative tools and solutions. Our mission is to empower educators and institutions with meaningful innovation, simplifying learning processes, and driving growth.

We strive for a diverse and inclusive workplace culture, valuing diverse perspectives and promoting equal opportunities for all employees.

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Job Summary

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As a Marketing Automation Campaign Manager at Anthology, you'll be responsible for developing and executing complex marketing campaigns using our marketing automation platform, Eloqua. You'll collaborate with cross-functional teams to manage campaign production, ensure timely delivery, and optimize campaign performance.

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Key Responsibilities

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Your key responsibilities will include:

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  • ">
  • Developing and executing comprehensive marketing campaigns using Eloqua">
  • Coordinating with cross-functional teams to produce high-quality content">
  • Managing campaign timelines and maintaining effective communication with stakeholders">
  • Optimizing campaign performance and analyzing data to inform future campaigns">
  • Staying current with industry trends, best practices, and emerging technologies in marketing automation">
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Requirements

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To succeed in this role, you'll need:

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  • A Bachelor's degree in Marketing, Communications, or Business, or relevant work experience">
  • At least 5 years of experience in marketing, preferably in a global setting or marketing agency">
  • Strong expertise in Marketing Automation platforms, particularly Eloqua">
  • Demonstrated ability to build complex campaigns, execute projects, and analyze results">
  • Experience with A/B testing, optimization, and digital marketing best practices">
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Benefits

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At Anthology, we offer a dynamic work environment, opportunities for professional growth, and a commitment to diversity and inclusion. If you're passionate about marketing automation and eager to join a forward-thinking organization, please consider this exciting opportunity.



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