Data Insights Analyst

hace 23 horas


Bogotá, Bogotá D.E., Colombia Nielseniq A tiempo completo

Job Summary:

The digital marketing team at Nielseniq is seeking a skilled Data Insights Analyst to support our marketing analytics and reporting efforts. As a key member of the team, you will be responsible for providing data-driven insights to inform business decisions and drive growth.

About Us:

Nielseniq is a leading consumer intelligence company that delivers comprehensive consumer insights through advanced analytics and state-of-the-art platforms. With global operations in over 100 markets, covering more than 90% of the world's population, we offer unparalleled reach and expertise.

About You:

We are looking for a highly analytical and detail-oriented individual with a strong background in digital marketing and data analysis. Your expertise in Microsoft Dynamics CRM, PowerBI, and Google Data Studio will enable you to extract valuable insights from complex data sets and communicate them effectively to stakeholders.

Key Responsibilities:

  • Partner with cross-functional teams to develop and implement data-driven strategies that drive business growth
  • Analyze large data sets to identify trends, patterns, and correlations that inform business decisions
  • Develop and maintain dashboards and reports using PowerBI and Google Data Studio to visualize data insights
  • Collaborate with the marketing team to design and execute A/B tests and experiments to optimize marketing campaigns
  • Stay up-to-date with industry trends and best practices in data analysis and visualization

Requirements:

To succeed in this role, you will need:

  • A bachelor's degree in a quantitative field such as mathematics, statistics, or computer science
  • At least two years of experience in digital marketing and data analysis, preferably with a focus on enterprise systems and data visualization tools
  • Strong analytical and problem-solving skills, with the ability to communicate complex ideas simply
  • Hands-on experience with Microsoft Dynamics CRM, PowerBI, and Google Data Studio
  • A passion for learning and staying up-to-date with industry trends and best practices

Benefits:

Nielseniq offers a competitive salary of $120,000 per year, plus additional benefits including flexible working arrangements, professional development opportunities, and a comprehensive health insurance package.


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