Paid Search Media Buyer

hace 4 semanas


Bogotá, Bogotá D.E., Colombia Onda A tiempo completo
Job Description

Onda is a full-stack D2C growth agency that provides premium talent to e-commerce business owners. We're seeking a strong Paid Search Media Buyer to manage paid search advertising campaigns for our clients.

Responsibilities:
  1. Develop and execute strategic plans for paid search campaigns across multiple search engines to meet client objectives and budgets.
  2. Conduct in-depth keyword research and analysis to identify high-impact keywords, search trends, and audience insights to inform campaign strategies.
  3. Create compelling ad copy and landing pages that align with the client's brand and messaging, and work with the creative team to develop engaging visuals that drive click-through rates and conversions.
  4. Implement effective bidding strategies, targeting tactics, and campaign structures to maximize the effectiveness of the campaigns.
  5. Monitor campaign performance and adjust tactics and budgets as needed to achieve key performance indicators (KPIs), such as click-through rate (CTR), cost per click (CPC), conversion rate (CR), and return on ad spend (ROAS).
  6. Collaborate with internal teams, including Account Managers, Data Analysts, and Creative teams, to ensure successful campaign execution and client satisfaction.
  7. Stay up-to-date with industry trends, new technologies, and best practices for paid search advertising, and share insights and knowledge with internal teams and clients.
Requirements:
  1. 3+ years of experience in search advertising, with a proven track record of managing successful campaigns.
  2. Google Ads certification and experience with other search advertising platforms.
  3. Familiarity with Google Analytics and other web analytics tools.
  4. Experience with eCommerce D2C clients and/or digital agencies is preferred.
  5. Strong organizational and project management skills.
Additional Information:
  1. Fully remote.
  2. 1099 contractor position.
  3. Flexible hours but availability for client communication during business hours.

Apply today to join the Onda network for the opportunity to work with exciting and innovative brands.


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