Senior Marketing Communications Manager

EDB Senior Marketing Communications Manager in Columbia, South Carolina A Little About Us EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere.
EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world.
Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies.
EDB's data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies.
EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability.
For more information, visit Job Description: As the Senior Marketing Communications Manager, you will be a key player in amplifying EDB's story and voice across multiple channels, from traditional media to direct influencer and analyst engagements.
You will report directly to our Vice President, Communications & Amplification, and support our external communication efforts, bringing a blend of strategic media relations, impactful PR, and a creative approach to expanding EDB's presence in the data and AI communities.
What your impact will be Communications (70%) Drive communications efforts, supporting EDB's presence across awards, advertorials, and high-visibility platforms.
Manage advertorial cadence, ensuring EDB's messaging is aligned, on-brand, and strategically placed for maximum reach and impact.
Manage PR agency to develop and coordinate award submissions to showcase EDB's achievements, leadership, and innovations within the industry.
Hunt for compelling stories and unique angles, identifying opportunities to highlight EDB's value through real SME expertise and robust industry research.
Solve for creative ways to engage industry thought leaders, and where relevant, key customers, positioning them as contributors in stories that elevate EDB's brand and influence.
Manage and guide PR agencies across the broader PR strategy to help drive EDB's share of voice in key conversations.
Produce regular reports of media coverage and share of voice to support executive dashboards.
Manage press release and editorial calendar to ensure coverage for key milestones and moments.
Develop executive briefing documents to prepare SMEs for interviews, keynotes, and commentary opportunities.
Collaborate across Comms, Creative, Field, and Demand teams to orchestrate amplification strategies around key media moments and articles.
Strategically connect EDB's presence at industry and community events with newsworthy programming and content.
Work cross functionally with account executives, channels, and partners to incorporate quotes and customer success wins in relevant content and materials.
Analyst Relations (30%) Help guide and manage analyst relations strategy by developing and implementing engagement plans to position EDB as a leader in relevant markets.
Collaborate with Product and Engineering teams to build and nurture relationships with industry analysts, securing opportunities for EDB to be featured in relevant reports and research.
Craft compelling storylines and supporting materials for analyst engagements, emphasizing EDB's strengths, vision, and market impact.
Manage the RFI process, maintaining an up-to-date library of product language and responses, and ensuring efficient control over submissions.
Oversee the development and delivery of analyst briefing presentations, coordinating with internal stakeholders to present a cohesive and impactful narrative for EDB.
Work cross functionally with customer success and sales to identify customer references.
Partner with Field and Demand leaders to help generate reviews on relevant platforms such as G2 and Gartner Peer Insights.
What you will bring: Experience & Education: Bachelor's degree in Communications, Marketing, or related field.
5+ years in B2B marketing communications, public relations, or related fields, with a strong background in traditional communications, analyst relations, and influencer engagement.
Strategic Mindset: Deep understanding of B2B influencer marketing and analyst relations, with experience creating engagement strategies that amplify brand visibility.
Media Strategy and Relations: Proven track record in managing relationships with media, analysts, and influencers, using these connections to elevate brand credibility.
Industry Knowledge: Familiarity with technology, AI, open source, or data management ecosystems is highly desirable.
Brand Monitoring Tools: Familiarity tracking share of voice and media metrics through platforms such as Meltwater.
What will give you an edge: Strong Writing & Storytelling Instincts: Exceptional writer with a natural ability to craft clear, compelling narratives that resonate with diverse audiences and meet strategic objectives.
High Initiative & Ownership: A self-starter with a strong sense of ownership who can confidently identify and support strategic communication opportunities at scale.
Range of Amplification Tactics: Skilled in both large-scale broadcasting of brand stories and the art of direct, 1:1 influencer engagement, balancing reach with personalized relationship-building.
High Emotional Intelligence (EQ): Naturally adept at building and maintaining strong relationships with stakeholders, influencers, and industry leaders, fostering trust and authentic engagement.
Execution & Adaptability: Demonstrates a high capacity to execute under tight deadlines, prioritize effectively, and adapt to changing priorities in a dynamic environment.
Collaborative & Iterative: Enjoys working closely with cross-functional teams, especially SMEs, to develop and refine storylines and communication strategies in real time, with a commitment to continuous improvement and learning.
EDB is committed to supporting our employees' overall well being by offering a range of benefits and resources to promote a healthy work-life balance and wellness.
We provide access to CuraLinc to aid employees in health and wellness tips and practices, as well as Wellness Fridays extending to December 2025
Check out our career site for more information on perks and benefits and reach out to our Talent Acquisition team for region specific benefits.
We know it takes a unique mix of people and skills to help us in our mission to supercharge Postgres, and we understand that not everyone will check every box.
We'd love to hear from you and we want you to apply
EDB is proud to be an equal opportunity workplace.
We celebrate diversity and are committed to creating an inclusive environment for all employees.
EDB was built on a commitment to trust and respect each other and to embrace an array of people and ideas.
These values remain at the center of our culture and are key to our company's integrity.
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