SEO Coordinator

**Welcome to Famvia Travel** a family-first travel company We are on a mission to help our clients enjoy a stress free family vacation. We have curated an experience that helps families plan, book and earn cash back on their trip. As our startup grows, famvia is looking for high agency folks who want to have an immediate impact as individual contributors towards a non-linear outcome.

**The Big Picture**

Great content and an amazing travel booking experience do not mean a thing if no one can find us That’s where you come into play. At a high level we need you to:

- Define and enforce the interlinking process across all of our content.
- Build our programmatic SEO strategy.
- Execute ranking and link building campaigns.
- Manage on-site and off-site SEO campaigns (however many there are at one time).
- Know your #s. You must know trends, top travel related searches, where we rank for target keywords and more. Thoroughly understand your KPIs and our positions are mission critical for the role.
- Test freely. You are the expert and you have room for trial and error. Use industry standard tools to refine our strategy until you have perfected our approach.
- Analyze and recommend. You have our attention when you are in a daily standup and say we could grab X% market share by doing XYZ.
- Identify reasons why certain pages are not ranking and help the content team understand how to better optimize.
- Take care of the little details like canonical URL, metadata and of course structured data.
- SEMRush certification is a *must* while Google Analytics and ahrefs certifications are a *plus*.
- You must know GSC inside and out (and how to use the API to index new pages).
- You should deeply understand critical SEO elements such as.htaccess, robots.txt, metadata.
- You must be able to demonstrate and show your prior success in link building, improving SERPs, increasing inbound organic search traffic and more.
- Solid knowledge on how to execute a programmatic SEO strategy that does not use AI. Btw, while AI has its place and we use it in some aspects, we do not use AI at large across the company when creating our 1,000+ word guides, reviews and other content pillars.
- You really should understand structured data and how we can best use this to our advantage to rank our destination landing pages, a massive guide, news article and more.

**Benefits**
- **Family-First Benefits**. It’s not only how we describe our travel company, it’s the core theme for our brand as well as the driving force behind I Could Eat (our parent company). Here are some of the top benefits our team members love:

- **Mandatory PTO / Vacation**. Our kids need to see from their parents that hard work is a good thing. Our kids also need to see that their parents get to enjoy the benefits of working hard and spend quality time together If you do not schedule time off, our team will schedule it for you. Plus, being a Travel Company gives us travel perks we love to share with individual contributors
- **Family Addition Bonus**. We love big families so we give team members a bonus when welcoming a new baby or adopting.
- **Ownership**. Each of our team members receives incentives and ownership opportunities in the company. When the company succeeds or has a non-linear outcome, then we will all share in that win together
- **Location**. We are a 100% remote company and you can work anywhere in the world. Our leadership team is based in Texas and Florida. If you are not located in the UTC-6 or UTC-5, then you will be expected to shift at least 3 hours of your workday so that it overlaps our standard 9a-5p.

About Famvia Travel, Inc.