Content Creator

hace 2 semanas

Bogota, Colombia Activate Talent A tiempo completo

**Work from any corner of LATAM and be a part of the #remoteworkrevolution‼️**

**Role**: Content Creator

**Schedule**: M-F / 8:00 - 5:00 PST with eventually 2-3 hours buffer/flexibility)

**Type of Contract**: Full Time - Independent Contractor

**Salary Range**: 1300 - 2300 USD (Based on Experience)

**About our Client**:
Our client is a dynamic, female-owned global accessory brand that has grown from a small Los Angeles apartment to an international presence in over 70 countries. Renowned for its high-quality, innovative, and affordable hair accessories and beauty products, the company is deeply committed to sustainability and ethical practices. Their diverse product range, including eco-friendly hair ties and stylish hair clips, reflects a dedication to environmentally friendly materials and processes.

The company's culture emphasizes creativity, inclusivity, and continuous improvement, offering an inspiring and dynamic work environment. Employees are encouraged to bring their unique perspectives and skills, contributing to the brand's ongoing success and innovation. Joining our client means becoming part of a collaborative team that values personal and professional growth while making a positive impact in the beauty and accessories industry.

**Scope of the role**:
The **Content Creator **will have a strong background in content strategy, creation, and distribution, with a keen understanding of SEO, audience engagement, and social media trends. This role will play a pivotal part in driving brand awareness, engagement, and advocacy through high-quality, innovative content across various platforms, with a particular focus on TikTok and Instagram.

**Duties and Responsibilities**:

- Develop and implement a content strategy aligned with marketing goals.
- Conduct market research to identify content opportunities.
- Create, edit, and produce high-quality content (blogs, social media, videos, infographics).
- Ensure content adheres to brand guidelines and tone.
- Develop TikTok strategies for brand awareness and engagement.
- Optimize content for SEO and manage distribution across channels.
- Engage with audiences and monitor content performance.
- Collaborate with TikTok influencers and creators.
- Work with marketing, design, and product teams for cohesive content.
- Maintain a content calendar and manage production timelines.
- Track and report on content performance using analytics tools.
- Stay updated with industry trends and experiment with new formats.
- Proofread and edit content, implementing feedback for improvement.

**Requirements**:

- **C1 English level, with excellent verbal and written communication skills (Must Have)**:

- 4+ years of experience in content creation and strategy. **(Must Have)**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proficiency in using CMS platforms like WordPress, Drupal, or similar tools. **(Must Have)**:

- Knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) to optimize and measure content performance. **(Must Have)**:

- Basic skills in graphic design software (e.g., Adobe Creative Suite, Canva) for creating visual content. **(Must Have)**:

- Ability to produce and edit multimedia content, including videos and podcasts.
- Expertise in managing and creating content for major social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter). **(Must Have)**:

- Experience with TikTok and Instagram and knowledge of what performs well on these platforms.
- Proven track record of creating high-quality content and managing successful content campaigns.
- Passion for beauty, hair care, and emerging trends in the industry.
- Creative, innovative personality with a strong interest in the social and digital space.
- Strong writing, editing, and proofreading skills with attention to detail and grammar.
- Attention to detail, responsible, and reliable.
- Ability to generate innovative ideas and think outside the box to create engaging content.
- Excellent verbal and written communication skills for clear and effective messaging.
- Strong organizational skills with the ability to manage multiple projects and deadlines efficiently.
- Team player with the ability to work effectively with cross-functional teams and external partners
- Flexibility to adapt to changing priorities, industry trends, and feedback from stakeholders.

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