Marketing and Social Media Consultant
hace 2 semanas
**Job purpose**
Support and manage the growth of the company’s digital strategy and marketing team.
**REQUIRED QUALIFICATIONS**
**Education**
College diploma
Degree in Communications, Marketing, or related to Digital Marketing
A Desirable Postgraduate in Digital Marketing
**Training or Expertise**
Training in SEO
Experience handling social media and content creation
+2 years of experience in digital marketing positions for USA- based clients
Desirable knowledge in design (Canva)
**JOB FUNCTIONS**
Must have experience working with US clients
Leader in digital strategy with proof of results
Support the digital trafficker with SEO-SEM- Ad campaigns
Creation of a strategic digital marketing plan
Creation of newsletters from the CRM for clients and prospects (biweekly)
Content creation for Facebook and Instagram
Create, manage, and analyze online marketing campaigns across display, search, affiliates, and social media to ensure acquisition and conversion goals are met
Manage online marketing campaigns including ad copywriting and testing, bid management, landing page optimization, budget management, creative testing, etc.
Research, collect and analyze data, leverage internal and external resources, and data sources to report on successes and actionable opportunities for the online marketing campaigns
Generate and disseminate management reporting to ensure that the wider team is aware of campaign performance trends
Provide support throughout all areas of promotional strategies which include reaching out through social media
**REQUIRED SKILLS**
1-3 years of experience in using digital marketing analytics tools to measure campaign performance (Google Analytics, Google Data Studio, etc.)
Ability to work independently and learn new skills and marketing platforms quickly
Ability to make data-driven decisions & craft a story out of data to be shared across the company
Knowledge of attribution models, website analytics, and performance marketing campaign KPIs
Proficiency with Microsoft Office
Self-motivated
- Creative
- Team player - Enthusiastic
- WAGE COMPENSATION
Full-time job Monday
- Friday 9:00-6:00 pm EST
Compensation: 4.000.000COP
Internet and computer must be covered by the employee
**Salary**: $3,500,000 - $4,000,000 per month
**Experience**:
- Digital marketing and social media: 3 years (required)
**Language**:
- English (required)
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