Social Media Sales

hace 1 mes

Bogotá Cundinamarca, Colombia 30minuteadvice Inc A tiempo completo

A social media sales consultant is responsible for generating leads and sales for a company by developing and executing targeted social media strategies, utilizing various platforms to engage potential customers and ultimately convert online interactions into profitable sales opportunities; they often consult with clients to understand their needs and tailor social media campaigns to achieve their business goals, while monitoring performance metrics to optimize results and maximize ROI. Key responsibilities may include:

- **Content creation and management**:Writing compelling posts, developing visual assets (graphics, videos), scheduling publications, and managing social media accounts across platforms.
- **Lead generation**:Utilizing social media features to attract potential customers, nurture leads through targeted messaging, and drive traffic to sales funnels.
- **Customer engagement**:Responding to comments, questions, and messages promptly, managing online reputation, and fostering positive interactions with potential clients.
- **Performance analysis and reporting**:Tracking key metrics (impressions, reach, clicks, conversions) and providing data-driven insights to optimize campaigns and demonstrate ROI to clients.
- **Client consultation**:Understanding client needs, tailoring social media strategies to specific industries, and presenting proposals to secure new business.
- **Staying updated with trends**:Keeping abreast of emerging social media platforms, features, and best practices to maintain a competitive edge.

Required skills:

- **Content creation skills**:Excellent writing, editing, and graphic design abilities to produce engaging content.
- **Digital marketing knowledge**:Understanding of SEO, paid advertising, and social media analytics.
- **Sales acumen**:Proven ability to identify leads, qualify prospects, close deals, and manage sales pipelines.
- **Communication and interpersonal skills**:Effective communication to interact with clients, build relationships, and present ideas clearly.
- **Analytical skills**:Ability to interpret data, draw insights, and make data-driven decisions to optimize campaigns.

**Job Types**: Full-time, Part-time, Contract

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