Internal Marketing Director

hace 7 meses


Desde casa, Colombia 1840 & Company A tiempo completo

JOTO PR Disruptors is an established international public relations agency, based in Tampa Bay, Florida. Astute in recognizing industry changes since its launch in 2009, JOTO PR’s team utilizes newly established patterns to create timely Anti-PR campaigns comprising both traditional and the latest proven media methods.

The Anti-PR Internal Marketing Director plays a pivotal role in unifying our marketing efforts, creating strategy, guiding agencies, and managing and mentoring internal marketing staff. Your main role, under the guidance of the fractional CMO, is to lead marketing campaign strategies that drive qualified leads. You will be a marketing leader with the ability to review campaign performance, recommend changes to improve performance, and implement those changes yourself, with agencies, and by guiding and managing our internal marketing staff.

This position requires B2B marketing experience with 7-10 years of marketing leadership and strategy experience doing multi-channel marketing. Marketing experience must include the ability to measure results and recommend improvements for campaigns running across:
Social media (organic and paid)
- Paid Search
- Website optimization and performance
- Copywriting and messaging
- Campaign planning, execution and management - SEO content creation and optimization
- Marketing KPI measurement and reporting on results for what’s working, what’s not, why, and how to fix it.

**Work Schedule: 8:00 AM - 5:00 PM EST (Monday - Friday)**

**Responsibilities**:
The Anti-PR Internal Marketing Director is instrumental in ensuring the seamless execution of our marketing initiatives, maintaining high standards of quality and consistency across all channels.

This position is a “player coach” who is responsible for reporting on the success of our marketing programs, identifying how we improve, coaching internal staff and agencies to meet our lead goals, and taking a hands-on role to do project work to meet our goals.

These marketing programs include:
**SEO Coordination**:

- Collaborate weekly with the SEO agency to execute and align SEO strategy with content plans, fostering a seamless integration across all marketing channels.

**SEO Strategy & Implementation**:

- Collaborate on strategic website updates to align with SEO goals, encompassing tasks such as adding metadata, expanding existing pages, and creating new webpages or blogs. Ensure these efforts capture targeted SEO traffic as outlined in our SEO strategy meetings.
- Craft persuasive copy and SEO metadata to optimize the website, focusing on our coveted SEO keywords. This includes a meticulous approach to enhance traffic and visibility.
- Provide detailed weekly reports on SEO keyword ranking results, comparing performance to the previous week. Evaluate the effectiveness of our strategies on top-ranking pages and recommend adjustments as needed.
- Dive into Google Search Console data, working closely with the SEO agency to analyze first-page trends for our essential keywords. Proactively manage undesirable keywords by de-indexing relevant pages and submitting suppression requests through Google Search Console.

**Paid Advertising Management**:

- Coordinate bi-weekly with the Google Ads agency to review performance metrics, strategize improvements, and create necessary content.
- Work closely with the CMO to ensure campaign messaging aligns with broader marketing goals, maximizing ad performance and ROI.

**Social Media Strategy and Approval**:

- Approve social media posts, conduct regular reviews of impressions and engagement to refine the overall social media strategy.
- Collaborate with the social media agency and CMO to make data-driven adjustments to strategies and capitalize on successful content approaches.

**Comprehensive Reporting**:

- Conduct weekly reporting on lead source data, marketing leads, and performance metrics, offering actionable insights.
- Provide detailed data to consulting agencies for performance evaluation, facilitating continuous improvement and refinement of marketing efforts.

**Sales Coordination and Insight**:

- Actively participate in bi-weekly sales coordination meetings, offering valuable insights on lead quality, upcoming campaigns, and progress.
- Collaborate with the sales team to refine marketing strategies based on real-time feedback, ensuring a harmonious alignment of sales and marketing efforts.

**Podcast and Webinar Coordination**:

- Conduct podcast intro calls post-training, with a goal of identifying 10 impactful individuals each month for potential interviews on the podcast.
- Take charge of curating and moderating a compelling podcast topic each month, enriching our diverse content portfolio.
- Lead webinar intro calls (3 per month). Selecting engaging topics for 30-minute on-demand webinars that you or the CEO will moderate.

**Content Creation and Moderation**:

- Lead podcast intro calls and webinars, contributing to content creation and expertly



  • Desde casa, Colombia W4 Management LLC A tiempo completo

    LLM Fair Trade Inc., an innovative company based in New York, is seeking a highly motivated Influencer Marketing Manager/Director to join our passionate and hands-on team. As the Influencer Marketing Manager/Director, you will be responsible for growing our e-commerce presence on TikTok, Instagram, and other emerging sales platforms. Reporting directly to...


  • Desde casa, Colombia Tembici. LATAM A tiempo completo

    Somos Tembici LATAM, una empresa líder en la industria de la micro movilidad. Buscamos un profesional excepcional para el puesto de Director de Marketing Estratégico en Latinoamérica.Descripción del PuestoEn Tembici LATAM, estamos comprometidos con cambiar el mundo a través de la innovación y la tecnología. Nuestro objetivo es crear una ciudad más...

  • Director of Marketing

    hace 9 meses


    Desde casa, Colombia Rob Levine Law A tiempo completo

    We are currently seeking an experienced Marketing Director that has a proven track record of increasing revenue through all areas of marketing services. This person must have a deep knowledge of digital marketing. Overview: **Responsibilities**: - Develop and execute digital marketing strategies aligned with the business objectives of each Levine...

  • Marketing Director

    hace 7 meses


    Desde casa, Colombia BLANDO LLC A tiempo completo

    Your main duties will include overseeing the marketing projects, creating marketing campaigns, analyzing market trends, and collaborating with stakeholders and directors to ensure alignment and results in accordance with the company's strategy and direction. - Lead the marketing team in developing and executing marketing strategies - Create innovative...

  • Art Director

    hace 7 meses


    Desde casa, Colombia Indigo Slate A tiempo completo

    You inspire innovation and uncompromising craftsmanship. You love to lead the development of design concepts through executions. You are excited about the future and the direction of future creative designs. Does this sound like you? Then join us at Indigo Slate. As an **Art Director**, take on the creative strategist role on the Indigo pursuit team,...

  • Marketing Manager

    hace 8 meses


    Desde casa, Colombia Harris Computer Systems A tiempo completo

    Marketing Manager Ambulatory Core is seeking a skilled and experienced Marketing Manager to join our Marketing Team. The Marketing Manager will be responsible for developing, implementing, and optimizing marketing strategies and campaigns to drive customer acquisition, retention, loyalty, and engagement. This individual will work closely with...


  • Desde casa, Colombia Indigo Slate A tiempo completo

    At Indigo Slate, we focus on telling a story where marketing, technology, business, and creativity intersect to solve our clients’ biggest challenges. The** Marketing Strategist Consultant **is a crucial member of our organization, our clients with a strategic global marketing vision for some of the best companies, products, and brands in the business. As...


  • Desde casa, Colombia BillingNav A tiempo completo

    **Position Overview**: Join our dynamic team as a Senior Marketing Operations Leader, where your expertise will be pivotal in developing and executing innovative lead generation strategies. Your mission will be to design a robust marketing engine that relies on organic growth methods to procure high-value leads, setting the stage for successful sales...


  • Desde casa, Colombia Indivior A tiempo completo

    TITLE: Access Director, Criminal Justice Systems (Colorado/New Mexico) Title: Access Director, Criminal Justice Systems - Reports To: National Access Director - Criminal Justice Systems- Location: Field Based - Colorado/New Mexico- Indivior is a global specialty pharmaceutical company with a 20-year legacy of leadership in patient advocacy, health policy...

  • Sr. Program Director

    hace 3 semanas


    Desde casa, Colombia AMN Healthcare, Inc A tiempo completo

    Job Description- The Senior Program Director delivers relationship management and account oversight for a large Managed Service Provider (MSP) account by cultivating successful client relationships, and collaborating with internal and external partners to design and execute account strategies - including expansion of AMN service offerings outside of travel...


  • Desde casa, Colombia Roads Consulting A tiempo completo

    Job Purpose: We are looking for a multitasking individual who can combine the skills of a digital marketer and an executive assistant. Support and manage the growth of the company’s digital strategy and provide administrative assistance to the CEO. The Executive Assistant possesses qualities such as promptness, organization, attention to detail,...

  • Junior Marketing Manager

    hace 2 semanas


    Desde casa, Colombia Easy Home Sale A tiempo completo

    Job Title: Junior Marketing Assistant Company: Easy Home Sale Location: Remote Overview: Easy Home Sale is a fast-growing real estate company that buys and sells homes across the country. We are seeking a part-time Junior Marketing Assistant to join our team. The Junior Marketing Assistant will be responsible for improving sales leads and increasing the...


  • Desde casa, Colombia Teleperformance A tiempo completo

    Overview: As a Field Marketing leader, you will have the exciting opportunity to help drive the growth, shape the future of a regional team of global company, and help prospects and clients make the transformational move in their business process. **Responsibilities**: - Developing and implementing strategies and processes - Setting targets for the team -...

  • Design Marketing Lead

    hace 4 horas


    Desde casa, Colombia Koombea Inc A tiempo completo

    Design Marketing Lead **Marketing | Full Time | 6+ years experience | English | Remote (Optional) |** Did you know that Koombea is one of Latin America's fastest-growing software development companies? We help our clients all over the world build digital products that make users' lives better. By joining our talented team of Marketers, you will not only...


  • Desde casa, Colombia Indigo Slate A tiempo completo

    **Senior Marketing Strategist Consultant** **About the job** You know great marketing is all about storytelling. Audience attention is earned, not freely given - whether you’re talking to a client about their marketing needs or developing a strategy for their consumers, compelling storytelling is the foundation for it all. It’s no longer enough to...


  • Desde casa, Colombia Paired A tiempo completo

    **About the role**: The position will be responsible for developing and executing a profitable paid acquisition strategy across Facebook, Instagram, and TikTok. The most important qualifications for this position are expertise in creative strategy, media buying, landing page optimization, and performance analysis to improve marketing efficiency and scale...


  • Desde casa, Colombia AMN Healthcare, Inc A tiempo completo

    Job Description Job Summary The Director, Clinical Operations leads a team of Clinical Managers that support Enterprise Risk Management and Qualifications Review by coaching and managing the team level performance, in addition to contributing individually, towards strategic initiatives that impact the quality of healthcare professionals, revenue, and...


  • Desde casa, Colombia dLocal A tiempo completo

    **What does dLocal do?** dLocal is the #1 payments leader focused on emerging markets and helps some of the best companies in the world expand in emerging countries. Global brands such as Amazon and Microsoft rely on us to increase conversion by eliminating complexity and managing their payments expansion effortlessly. As both a payments processor and a...


  • Desde casa, Colombia Roads Consulting A tiempo completo

    **Position Name: Marketing / Office Assistant** **Job purpose** We are looking for a multitasking individual who can combine the skills of a digital marketer and an office assistant. Support and manage the growth of the company’s digital strategy and providing administrative assistance to the managing principals and the team in keeping orders up...


  • Desde casa, Colombia IQVIA A tiempo completo

    **POSITION TITLE**: Senior Project Manager **REPORTS TO**: Director, Project Management or Designee **BASIC FUNCTIONS**: Responsible for the successful planning, implementation and execution of contracted activities. Assures the accurate transfer of contracts from proposal through project completion. Functionally responsible for all team members throughout...