Director Marketing Services, Advisors Client
hace 2 semanas
Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a
culture of inclusion
for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation and delivers better business results.
Title and Summary
Director Marketing Services, Advisors Client Services
Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation, and delivers better business results.
Consultant, Advisors Client Services, Data & Services
Mastercard Data & Services provides cutting-edge data analysis and services to Fortune 500s, governments, and nonprofits to make multimillion-dollar business decisions and grow their organizations. Our Advisors Client Services team combines traditional management consulting with Mastercard’s rich data assets and in-house technologies to provide our clients with powerful strategic insights and recommendations. Mastercard Advisors work with a diverse global customer base across industries, from banking and payments to retail and finance.
The Advisors Client Services group has five specializations: Performance Analytics, Strategy & Transformation, Business Experimentation, Marketing and Project Management. Our Marketing consultants develop strategies and support implementation of marketing activities and engagements; evaluating and monitoring results and KPIs to drive performance. You will provide deep direct marketing expertise across channels, leveraging customer, behavioral and transactional data, defining tangible results to both the client and Mastercard.
If you want additional information regarding the different career levels and specializations within Advisors, visit the Advisors Client Services Specializations webpage.
Roles and Responsibilities
Client Impact
- Lead complex client engagements across a range of industries and problem statements
- Build and lead the development of marketing strategies and campaigns for regional and global clients by working with technology and data
- Own senior client relationships from mid-level to C-suite
- Serve as a trusted client business advisor and generate enthusiasm for the Mastercard team and our recommendations
Team Collaboration & Culture
- Guide team through complex problem solving to business-focused solutions and recommendations that drive client value
- Motivate the project delivery team to produce superior quality deliverables, and create a collaborative and inclusive environment for all levels
- Own relationship with internal Mastercard stakeholders including Product and Business Development to scope projects, create relevant solutions for clients, and build the firm's intellectual capital
- Able to provide marketplace perspectives and insights
- Lead on-the-job training, coaching, and mentorship to both direct and outside team members
- Understanding of various marketing specializations and relationships between areas
**Qualifications**:
Basic qualifications
- Undergraduate degree with work experience on marketing and campaign projects, focused on one or more of the following fields:
- Marketing content, digital and social media campaigns
- Digital Customer Experience
- Digital Marketing
- Digital and social media campaigns and end-to-end product launch
- Digital Customer Experience
- End-to-end product launch
- Ad-tech and mar-tech ecosystems
- Offline marketing activities/campaigns
- Media management and planning
- Direct response marketing focus
- Experience coaching and leading teams across large, strategic engagements with third parties
- Experience leading vendor and senior client relationships
- Deep knowledge of business KPIs, financials and organizational leadership
- Able to identify new business development opportunities and adjacencies, and experience leading proposal development and scoping of new opportunities
- Experience generating new knowledge or creati
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