Analyste principal Analytique avancée

Chez Medtronic, vous pouvez entamer une longue carrière d’exploration et d’innovation tout en aidant à soutenir l’accès aux soins de santé et l’équité pour tous. Vous dirigerez avec détermination en surmontant les obstacles à l’innovation dans un monde davantage connecté et compatissant.

Journée type As a Principal Advanced Analytics Analyst, you will be joining the Global DAIME group dedicated to driving Medtronic marketing excellence through brand reputation, superior experiences, demand generation and measurable ROI.

We are looking for a candidate that is intellectually curious and passionate about making a difference in the world.

The Principal Advanced Analytics Analyst, acts as a strategic advisor on our communication and marketing campaigns. You will partner with performance marketing, activation, digital teams, business units, and external partners to define measurement strategies, track results, and report outcomes across PESO channels.

You will create reports and visualizations that explain what is working, what is not, and why.

In addition, the role requires a strong understanding of ROI measurement methods such as Marketing Mix Modeling (MMM) and test-and-control analysis to accurately assess the true impact of campaigns.

You will collaborate with vendors to guide the development, validation, and business interpretation of advanced statistical models, including marketing mix modeling (MMM), test-and-control methodologies and forecasting.

Responsibilities

• Analyze digital and media performance across channels (search, display, social, email, video, and website) and provide actionable insights to improve ROI.
• Own measurement frameworks, KPIs, and tagging to ensure accurate reporting.
• Partner with marketing and activation teams to support media planning, targeting, and optimization.
• Build and maintain dashboards using SFMCI and Excel.
• Deliver clear, concise performance reports to both senior marketing and commercial leaders.
• Conduct A/B and guide agencies on their analytical approach to optimize campaign performance and creative effectiveness.
• Perform ad-hoc analysis on campaign performance, audience behavior, and website engagement.
• Partner with vendors to design, build, and validate multivariate models, and deliver clear business interpretation through concise, well-framed presentations.
• Own the MMM roadmap, vendors, timelines, and stakeholder alignment.

Required Knowledge and Experience

• Bachelor’s degree in Statistics, Mathematics, Economics, Computer Science, or a related field
• 5 years of experience in marketing analytics (healthcare or agency experience is a plus)
• Strong understanding of advanced analytics methods (MMM, Sales Lift, Forecasting) and enterprise analytics and visualization platforms (Adobe Analytics, SFMCI)
• Proficiency in Excel and PowerPoint
• Experience with statistical analysis, data modeling (SAS, Python, R, or SQL) is a plus
• Working knowledge of paid media platforms (e.g., Google, Meta, LinkedIn, CTV)
• Familiarity with brand, reputation, and digital performance metrics.

Self-driven, detail-oriented, and comfortable working across teams Strong communication skills, both written and verbal, with the ability to present data and its implications in a clear, concise manner Proactive, independent thinker with high energy/positive attitude who challenges assumptions with data while balancing rigor and speed

Exigences physiques du poste Les déclarations ci-dessus visent à décrire la nature générale et le niveau du travail effectué par les employés affectés à ce poste, mais elles ne constituent pas une liste exhaustive de toutes les responsabilités et compétences requises pour ce poste.

Avantages sociaux et rémunération

Medtronic offre un salaire compétitif et un ensemble d’avantages sociaux flexibles Le cœur de nos valeurs est animé par un engagement envers nos employés. Nous saluons leurs contributions et partageons avec eux le succès qu’ils ont contribué à créer. Nous offrons un large éventail d’avantages, de ressources et de régimes de rémunération concurrentiels conçus pour vous soutenir à chaque étape de votre carrière et de votre vie personnelle. This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).

Nous sommes à la pointe de la technologie mondiale en matière de soins de santé et nous nous attaquons avec audace aux problèmes de santé les plus difficiles auxquels l’humanité est confrontée en recherchant et en trouvant des solutions. Notre mission (soulager la douleur, restaurer la santé et prolonger la vie) rassemble une équipe mondiale de plus de 95 000 personnes passionnées. Nous sommes des ingénieurs dans l’âme et nous mettons en œuvre des idées ambitieuses pour trouver de véritables solutions pour des