Web Content Coordinator

hace 1 semana

Cali, Valle del Cauca, Colombia Colgate-Palmolive A tiempo completo
No Relocation Assistance Offered
Cali, Valle del Cauca, Colombia

Job Summary

:

Web Content Coordinator is responsible for coordinating the implementation of web content for multiple brands in different Hills subsidiaries following digital industry standards and best practice as well as following company policies. You will work with main stakeholders, passing from our Digital, eCommerce and Agencies to Marketing, Customer Development and GIT teams.

Responsibilities/Accountabilities
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Coordinate the implementation of the division/regional digital campaigns, providing direction and assistance in all areas of digital marketing execution

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Supervise projects and coordinate technical resources as needed within the BEX team for websites, ensuring they are executed in a timely and accurate manner. Communicate and translate requirements to analysts

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Assist in the implementation of digital marketing activities such as website development, content creation and localization, SEO/SEM, display media, videos, partnerships and e-commerce implementation

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Coordinate the roll out of global projects (corporate sites, professional sites, brand sites, global campaigns, etc) in division/subsidiaries

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Coordinate a team of digital marketing analysts and be responsible for the team's performance review and individual development plan. Ensure that the objectives of direct reports are aligned with the regional goals

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Organize and manage website related material (content translation, reviews, approvals, image/video usage rights, etc)

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Create guidelines to improve implementation of digital (sites, ad pieces, videos, online promotion, etc)

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Support internal information needs with web analytics reports

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Assist in the implementation of new activities and digital tools

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Assist marketing teams at subsidiaries in the implementation of local digital activities that require website development

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Train team members on development processes, best practices and tools. Make ongoing recommendations to improve processes and workflow to ensure and increase productivity

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Establish processes to ensure consistency and improve visibility to all stakeholders of digital projects

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Conduct meetings with regional CP teams, agencies and other suppliers to share the digital process

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Report to the Operations or Production Lead - project status and time sheets.

Range of Qualifications

Level of Education:
Graduation

Years of Experience: 4-8

Experience with digital fundamentals:
websites, search, digital media, CRM/ database marketing, social media, mobile marketing, measurement & optimization

Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement

Working technical knowledge of website design, development and maintenance, search engine optimization and experience working with CMS

Experience working with digital / creative agencies and offshore resources

Strong project management skills

Experience with digital tools and software required to develop websites and other digital assets

:

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CMS:
Adobe Experience Manager, Open Text, Wordpress
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Code: HTML, HTML5, CSS3, Javascript
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Software: Adobe software for image and video edition, html coding
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PM Tools: Atlassian Tools (Jira, Confluence)
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Familiar with Google tools (YouTube, Google Analytics, Google Webmasters, etc)

Education

:

  • BS degree
  • English fluent
Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.


Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition.

Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom's of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet.

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